YouTube Producer

The YouTube Producer, Pack Hacker, develops visual content and optimizes video channels for the Pack Hacker brand. This is a full-time, on-site position in Detroit, MI, and relocation is not offered. Compensation will be based on the selected candidate’s skills and experience. Responsibilities Lead video content ideation and execution to increase organic views on YouTube and social channels (Instagram, TikTok, Facebook, etc.) Collaborate with Editorial teams to develop creative concepts Create shot lists and produce original photos and videos Understand YouTube and social channel platform trends and best practices to optimize video content for SEO, views, likes, and shares on various digital platforms and devices Review all video & photo content prior to publication Oversee the production team and contract resources, including camera operators and post-production editors Manage archive of footage, photos, and audio Direct talent and crew during shoots Manage studio and prepare for shoots, including equipment organization, gear maintenance, and prop sourcing Handle basic graphic design tasks, including thumbnail design execution, video graphics, and other visual support for video and web content Develop and maintain visual style guidelines to ensure consistency across all Pack Hacker video and design content Train and mentor junior creatives on editing workflows and visual standards Monitor performance metrics like click-through rate (CTR) on thumbnails and viewer retention to guide content improvements Collaborate on cross-brand integrations with other AllGear Digital teams to develop unified campaigns Be comfortable stepping in on camera as needed Requirements 4+ years of creative production experience, preferably at a media network or ad agency Strong portfolio & reel showcasing a variety of work samples and projects Experience scaling and optimizing content for YouTube and social channels Proficiency / Mastery of Adobe Creative Suite - Premiere, After Effects, Media Encoder Experience with graphic design tools like Photoshop, Illustrator, or Canva Experience working within brand guidelines to maintain a consistent visual identity Ability to create custom graphics and/or work with After Effects templates Strong client-facing communication and internal collaboration skills Ability to prioritize and meet tight deadlines in a fast-paced environment Knowledgeable about cameras and audio equipment Ability to work autonomously and take ownership of projects Excellent eye for detail and a keen sense of aesthetics Bachelor's degree in Film, Media Communications, or related field (preferred) About AllGear Digital AllGear Digital delivers award-winning outdoor journalism and gear reviews to an engaged audience of active, outdoors enthusiasts. Our owned and operated publications include GearJunkie, The Inertia, Bikerumor, and other category-leading media brands. AllGear Digital and AGD+, AllGear Digital’s extended advertising network, have a combined global monthly reach of over 60 million, leveraging AGD Studios to tell powerful stories that inspire and engage. Based in Los Angeles, California, AllGear Digital is diverse-owned media company committed to inclusivity. Equal Employment Opportunity AllGear Digital provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex (including but not limited to pregnancy), gender expression, gender identity or sexual orientation, military and veteran status, medical condition, ancestry, marital status, national citizenship origin, age, physical and/or mental disability or genetics. In addition to federal law requirements, the company complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. #J-18808-Ljbffr AllGear Digital