Tourist Marketing Coordinator

Tourism Marketing Coordinator

Now Hiring: Tourism Marketing Coordinator Are you a creative powerhouse with advanced design skills and a strategic marketing mindset? Join the award-winning team at Visit Gainesville, Alachua County and help shape the visual identity and voice of one of Florida's most exciting destinations. We're looking for a professional designer + brand strategist who:

• Has proven experience designing logos, multi-page booklets, brochures, and both print and digital ads.
• Creates original, scroll-stopping content for social media.
• Can build and manage pages using WordPress.
• Writes and edits compelling content across platforms.
• Masters Adobe Creative Suite (especially InDesign, Photoshop, Illustrator, and After Effects).
• Understands integrated marketing and tracks performance to optimize campaigns.
• Works collaboratively in a fast-paced, creative environment.
• This role supports our advertising, PR, social media, and content strategies while producing high-quality visual assets that elevate the destination brand and drive visitation.
• Professional design experience is essential.
• Help us show the world What's Good® in Alachua County and be part of a mission-driven team that's making a difference!

This is highly responsible administrative work managing a program in tourist development to ensure that implementation and prescribed activities are carried out in accordance with departmental and County objectives. An employee assigned to this classification is responsible for project management and communication, including writing, editing, and graphic design to create content and collateral materials for marketing, advertising, and public relations initiatives and other tourism related projects. Work is performed under the direction of a higher-level supervisor and is reviewed through conferences, reports, and observation of results obtained.

An organization is only as good as the people it employs. To attract and retain the best team possible, Alachua County offers a competitive benefit program. We believe that if we expect our employees to support the County, we must first support the health and financial well-being of our employees and their families, now and as they plan for their future.

• Medical/Health Insurance
• Employee Life Insurance
• Florida Retirement System
• Employee Assistance Program
• Dental Insurance
• Vision Insurance
• Supplemental & Dependent Life Insurance
• Deferred Retirement Program
• Flexible Spending Accounts
• Roth IRA
• Tuition Assistance Program

NOTE: For detailed information regarding available benefits click here. You may also view Frequently Asked Questions (FAQs) regarding benefits.

• FLORIDA RETIREMENT SYSTEM (FRS) The Florida Retirement System is a retirement plan designed to provide an income to a vested employee and his/her family when the employee retires, becomes partially or totally disabled, or dies prior to retirement. A defined benefit or defined contribution option may be chosen by the employee.
• TUITION ASSISTANCE PROGRAM Permanent, full-time employees are eligible for educational assistance funds. Contact the Human Resources Office for program details.
• HOLIDAYS Holidays are as follows:

1. New Years Day
2. Martin Luther King Day
3. Memorial Day
4. Juneteenth
5. Independence Day
6. Labor Day
7. Veterans' Day
8. Thanksgiving Day
9. Friday following Thanksgiving
10. Christmas Eve (IAFF*)
11. Christmas Day
12. Additional Christmas Holiday (All non-IAFF employees)
13. 2 Floating Holidays (All non- IAFF employees)

*IAFF – International Association of Firefighters Pay periods are every two weeks, Monday through Sunday. Payday is Friday. International Association of Firefighters follow the General Contract 7k regarding holidays. Vacation Leave – Generous vacation accrual rates with payout of unused accrued leave, with some restrictions. For more detailed information regarding vacation leave refer to Employee Policy Manual, Section 7-2. Sick leave is earned at a rate of 4 hours per pay period by all permanent, full-time employees*. At the end of each fiscal year, eligible employees can convert up to 10 days of accrued sick leave to vacation leave on a 2:1 basis. For more detailed information regarding sick leave refer to Employee Policy Manual, Section 7-3 *Accruals slightly different for IAFF employee.