54340896536 - LinkedIn Ads Specialist

Overview Position : LinkedIn Ads Specialist Location : Remote (Global) Time Zone : EST Employment Type : Full-Time Type of contract : Independent contractor Work from any corner of the world and be a part of the #remoteworkrevolution! This role is suited for a performance-focused LinkedIn B2B Ads Specialist with deep experience running campaigns aimed at B2B buyers. You will own the strategy, execution, optimization, and reporting of LinkedIn advertising efforts, with a strong emphasis on lead quality, cost efficiency, and pipeline contribution. Key Responsibilities LinkedIn Ads Strategy & Execution Plan, launch, and manage LinkedIn ad campaigns targeting B2B decision-makers Build and optimize campaigns within LinkedIn Campaign Manager Develop and test ad copy, creatives, and offers across funnel stages Implement and optimize LinkedIn Lead Gen Forms and conversion tracking Optimization & Performance Management Monitor campaign performance daily and optimize for CPL, CTR, and lead quality Run A/B tests on audiences, creatives, messaging, and formats Scale winning campaigns while maintaining efficiency and quality Reporting & Insights Track and analyze key performance metrics and funnel conversion data Produce clear performance reports with insights and optimization recommendations Collaborate with internal stakeholders to align ads with sales and training initiatives Qualifications 3+ years of hands-on experience managing LinkedIn Ads for B2B companies Proven ability to generate qualified leads at scale Strong understanding of B2B audience targeting, retargeting, and funnel strategy Experience optimizing campaigns beyond vanity metrics Analytical mindset with strong reporting and decision-making skills Ability to work independently and take full ownership of results EST working overlap preferred #J-18808-Ljbffr Activate Talent