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Social Data & Insights Manager

$102k - $114k

OLIVER - North America

Job DescriptionJob DescriptionEstablished in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.Role: Social Data & Inisights ManagerLocation: New YorkAbout the role:As an individual contributor, the Social Data & Insights Manager owns the social data and listening function within the studio. You'll work across platforms and tools to extract, structure, and synthesise performance data into clear, actionable recommendations — giving creative, strategy, and account teams a reliable, evidence-based view of what's working and why.This role sits at the intersection of data, strategy, and creative. It requires someone equally at home building listening query logic, developing weighted metric frameworks in Excel, and presenting a performance narrative to senior stakeholders.What you will be doing:Build and maintain social listening queries across platforms such as Talkwalker, Brandwatch, Sprout Social, and Sprinklr to track brand health, audience sentiment, and content trendsAnalyse organic and paid social metrics to assess content and campaign performance across major platforms (Meta, TikTok, LinkedIn, X, YouTube)Craft clear, insight-led narratives from performance data that directly inform creative decisions and strategic recommendationsDevelop and maintain weighted social metric frameworks using Microsoft Excel and Microsoft AI tools to surface meaningful, comparable performance signalsSynthesise data from multiple platforms into structured, accessible reports for internal teams and client stakeholdersPartner with creative, strategy, and account teams to integrate insights into campaign planning and content developmentMonitor the competitive and cultural landscape using social listening to identify emerging audience behaviours and platform trendsContribute to the ongoing evolution of the studio's data tools, reporting infrastructure, and measurement standardsWhat you need to be great in this role:Proficiency with social listening and analytics platforms such as Talkwalker, Brandwatch, Sprout Social, or SprinklrAbility to build effective listening queries that surface relevant, high-quality data from social platformsSolid understanding of organic and paid social metrics — what they measure, how they interact, and what they mean for creative performanceExperience crafting data-driven narratives that connect performance signals to clear creative and strategic conclusionsConfident working in Microsoft Excel, including building structured data models and weighted metric formulas; familiarity with Microsoft AI tools is a plusClear, structured communicator — able to translate complex data into accessible insights for non-technical audiencesComfortable creating and leading client-facing presentationsGen AI & Agentic ThinkingProficiency with Gen AI tools relevant to data analysis and insights workflows, with genuine curiosity about how AI can enhance data processing and pattern recognitionExperience building AI-assisted workflows for insight generation and content performance analysisAbility to critically evaluate AI outputs and apply sound human judgement before sharing conclusionsAgentic mindset: a systematic approach to breaking complex data challenges into clear, manageable stepsReq ID: 18624#LI-JB1 #LI-MIDSENIORAt the time of thisposting, the base salary for this position may range according to what's stated below.Individual compensation varies based onjob relatedfactors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just onecomponentof OLIVER's total compensation package. Salary Range $102,000—$114,000 USD Our values shape everything we do:Be Ambitious to succeed  Be Imaginative to push the boundaries of what's possible  Be Inspirational to do groundbreaking work  Be always learning and listening to understand  Be Results-focused  to exceed expectations  Be actively pro-inclusive and anti-racist across our community, clients and creations Our recruitment process does not employ artificial intelligence for selection. We use AI to support efficiency and consistency, not to replace human judgement.Candidate evaluation and selection are conducted without AI-supported screening or decision-making. We are committed to a fair, thoughtful, and equitable experience for every candidate.OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

Vacancy posted 2 days ago
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