Creative Services Director

KOCO-TV is seeking a highly motivated and dynamic Creative Services Director to lead the station’s brand vision and execution. This role reports directly to the General Manager. The ideal candidate is a versatile, hands‑on creative leader with the ability to shoot, write, and edit, while working efficiently within Adobe Creative Suite. They must thrive in a fast‑paced environment, managing multiple projects simultaneously while elevating and maintaining the look, feel, and voice of a legacy brand. As the station’s brand manager, this individual will lead a team of three talented writers and producers, developing and executing targeted, research‑driven promotional campaigns across multiple platforms to strengthen KOCO-TV’s connection with its audience and drive measurable growth. The successful candidate will bring a proven track record of brand growth, along with demonstrated experience building, mentoring, and inspiring high‑performing teams. Responsibilities Manage production of compelling images, sweeps, and special event campaigns for all platforms Schedule staff station community and promotional events Develop and execute station promotion for our linear platform, MeTV, KOCO.com and app along with Very Local Oklahoma Supervise creative team in brand, image, and daily topical promotion Produce on‑air and off‑air promotions Coordinate and fulfill special projects Produce effective news & programming promotion Produce & post targeted social media marketing Manage inventory for daily on‑air logs as directed and as needed Attend outside community functions or meetings Identify and implement strategies for increasing station ratings and brand awareness In‑person attendance is required Requirements A minimum of 5 years in station marketing/promotion/brand management. Wide Orbit and ENPS experience is a plus. Must have a winning attitude and a commitment to excellence and quality promotion. Must have proven skills of collaborating with News staff and station personnel. Must be highly creative, a compelling writer, and be able to use research to meet station goals of growing an audience. Non‑linear editing required; efficient in Adobe Creative Suite or similar application. Creative writing and conceptualization; able to craft compelling messages based on station research. Excellent verbal communication & strong writing skills. Detail oriented & organized. Excellent communication & interpersonal skills. Demonstrated personnel management and development skills. Graphic skills preferred. Valid driver’s license (hire is contingent on good driving record). Related experience and/or training considered as well as a combination of education and experience. Military training from Defense Information School (DINFOS) will be considered. Benefits Medical | Dental | Vision 401(k) matching Emotional Wellness Support Paid Time Off Paid Parental Leave LGBTQ+ Health Services Additional benefits to meet your and your family's needs We are an Equal Opportunity Employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law. #J-18808-Ljbffr KOCO 5