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Senior Manager, Creator & Affiliate Marketing

Goodwin Recruiting

Senior Manager, Creator & Affiliate Marketing

Columbus Metro Area, OH | Hybrid | Relocation Available

Competitive Base Salary + Bonus + Comprehensive Benefits

A leading lifestyle retail brand is seeking a Senior Manager, Creator & Affiliate Marketing to lead influencer, creator, and affiliate marketing strategy while managing a high-performing team. This role will oversee integrated creator campaigns from concept through execution while helping shape brand storytelling, customer engagement, and business growth.

Responsibilities

  • Lead influencer, creator, and affiliate marketing strategy across multiple campaigns
  • Manage creator partnerships from planning through execution and performance reporting
  • Oversee affiliate marketing programs and identify opportunities for growth
  • Manage agency relationships, budgets, contracts, and campaign performance
  • Partner with social, creative, merchandising, and media teams
  • Develop innovative creator programs that strengthen brand awareness and customer engagement
  • Lead, coach, and develop a team of marketing professionals

Qualifications

  • 6+ years of influencer, creator, affiliate, or digital marketing experience
  • Leadership experience managing direct reports
  • Retail, apparel, beauty, consumer, or lifestyle brand experience preferred
  • Strong analytical, communication, and project management skills
  • Experience managing agency relationships and marketing budgets
  • Bachelor's degree or equivalent experience
Vacancy posted -33
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