Executive Director, Affiliates Strategy-Card Acquisitions
JPMorgan Chase
Would you like to lead and scale a high-impact affiliate marketing channel as the Executive Director, Affiliate Marketing Strategy in Card Acquisition Marketing—owning strategy and performance, driving partner growth through experimentation and measurement, delivering operational excellence, and developing and empowering a team with clear goals that raise the bar on planning, optimization, and reportingAs the Executive Director, Affiliate Marketing Strategy in Card Acquisition Marketing, you will own the affiliate channel strategy and performance, leading partner growth, experimentation, measurement, and operational excellence. You’ll collaborate closely across product, analytics, finance, risk, legal, compliance, technology, and creative to improve outcomes while managing risk. You’ll also develop and empower a team, setting clear goals and raising the bar on planning, optimization, and reporting.Job responsibilitiesLead the day-to-day and long-term strategy, development, and planning for the affiliate channelDrive partner planning, contracting, and campaign testing to expand and innovate the programTrack, analyze, and review channel performance to deliver clear insights and recommendationsDesign, launch, and optimize tests and pilots to improve efficiency, conversion, and channel contributionIdentify, evaluate, and implement new capabilities (including AI-driven optimization), publishers, and audience/data tacticsPartner cross-functionally to shape portfolio profitability analyses, investment decisions, and the growth roadmapPresent strategies, performance, insights, and recommendations to senior internal and external stakeholdersDefine requirements for new capabilities and influence the technology roadmap to enhance channel performanceImprove operational excellence through stronger processes, documentation, and ways of working across planning, execution, and reportingManage, mentor, and develop a team of marketing professionals, fostering collaboration, innovation, and growthRequired qualifications, capabilities, and skillsBachelor’s degree9+ years of relevant experience in affiliate, performance, or partner-driven marketingDemonstrated ability to lead channel strategy and deliver measurable growth against targetsStrong analytical skills, including performance measurement and test-and-learn optimizationProven partner management and negotiation experience (e.g., contracting, commercial terms, joint planning)Experience leading people, including developing goals, coaching, and performance managementStrong communication skills, including executive-ready storytelling and influencing across stakeholdersUnderstanding of regulated marketing environments and the ability to manage risk in channel executionPreferred qualifications, capabilities, and skillsMaster’s degreeExperience building or scaling affiliate programs with multiple publishers/partnersFamiliarity with AI-driven marketing optimization and advanced targeting approachesExperience partnering closely with legal, compliance, and risk teams in go-to-market workTrack record of improving marketing operations through new processes, tools, and documentationApplicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this postingChase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.Equal Opportunity Employer/Disability/Veterans Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction. We offer a broad array of credit cards to meet the needs of individuals and small businesses, including Chase-branded and co-branded cards in partnership with well-known companies and organizations. Merchant Services is a leading provider of payment, fraud and data security for companies, capable of authorizing transactions across global currencies. Full timePosting Date: 2026-08-17
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