Data Scientist
Samprasoft
Job Title
Responsibilities
Perform hands-on modeling and complex analyses using Python, SQL and/or R. Build and enhance marketing mix models to connect the impact of marketing tactics and business short-term and long-term outcomes.
Minimum Qualifications
Master's degree in statistics, economics, operations research, engineering, or related field. Marketing mix modeling industry experience. 8+ years of industry experience in data science, measurement, marketing strategy & analytics. Strong communication skills to ‘tell a story’ that provides insight into the business. Proficient coding skills (SQL/Python/R) and database knowledge. Extensive experience with predictive modeling algorithms. Strong project management skills, including managing technical resources and multiple priorities & milestones. You have a passion for working in a fast-paced agile environment. A collaborative mindset and sense of curiosity.
Preferred Qualifications
PhD degree in Statistics, Economics, Operations Research, or related field. Experienced in building market mix and multi-touch attribution models. Experience with advertising, measurement, and/or digital marketing analytics. Experience with advertising technology platforms Ad servers, DSPs, DMPs, etc.
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