Sign up to access all features of our service.
  • Job search
  • Favorites
  • Create a CV
    New
  • Salaries
  • Subscriptions

Lifecycle Marketing Leader - CRM & Automation

Backroads

Backroads, Inc. is seeking a strategic, guest-centric Lifecycle Marketing Manager in Berkeley, CA. You will lead the lifecycle strategy across the guest journey, from inquiry to repeat travel and advocacy, ensuring timely, relevant communications that deepen loyalty. You’ll work with Analytics and cross-functional teams to drive engagement, retention and growth while overseeing CRM operations, segmentation, and multi-channel journeys. #J-18808-Ljbffr Backroads

Vacancy posted 3 days ago
Similar jobs that could be interesting for youBased on the Lifecycle Marketing Leader - CRM & Automation in Berkeley, CA vacancy
  • Backroads is seeking a CRM & Lifecycle Marketing Specialist to design, build and optimize automated nurture campaigns across the guest journey. You will focus on building journeys in Salesforce Marketing Cloud, ensuring accurate data, segmentation, personalization and... 
    CRM

    Moss Interactive, LLC

    Berkeley, CA
    4 days ago
  • Wing is seeking a Marketing Automation Specialist to build and optimize email campaigns, manage lists, track performance, and integrate CRM/MarTech stacks. This remote role requires hands-on...  ...hygiene practices. You will design lifecycle programs, implement triggered... 
    CRM
    Remote job

    Wing Assistant - India

    Berkeley, CA
    6 days ago
  • Backroads is seeking a highly technical CRM & Lifecycle Marketing Specialist to build, execute and optimize automated nurture campaigns across the guest lifecycle. You’ll own journey development in Salesforce Marketing Cloud, manage segmentation and personalization, and... 
    CRM

    HBCUNetwork

    Berkeley, CA
    4 days ago
  •  ...Lifecycle Marketing Manager We value our talented employees, and whenever...  ...performance insights. Together, these leaders bring customer strategy and...  ...email marketing, marketing automation, guest nurture programs,...  ...experience by overseeing CRM operations, marketing... 
    CRM
    Work at office
    Work from home

    Backroads

    Berkeley, CA
    1 day ago
  • $80k - $130k

     ...looking for a Product Manager, Marketing Technology to own the...  ...our customer engagement and lifecycle messaging platform (e.g., email...  ...optimization, and lifecycle automation.Integrations & Data Pipelines...  ...paid media platforms, ad tech, CRM, commerce, and analytics — ensuring... 
    CRM
    Full time
    Contract work
    Work at office
    Work from home
    Flexible hours

    E.L.F. BEAUTY

    Oakland, CA
    4 days ago
  • $211k

     ...roleChime is hiring a Director of Lifecycle Marketing Operations to build and run...  ...and deliverability, the automation and platform layer, and the...  ...them to the business metrics leaders care about, and scout and...  ...have8+ years in marketing or CRM operations, lifecycle execution... 
    CRM
    Full time
    Work at office
    Local area
    Immediate start
    Remote work

    Chime

    San Francisco, CA
    6 hours ago
  • Backroads is looking for a highly technical, detail-oriented CRM & Lifecycle Marketing Specialist to support the development, execution and...  ...role will be especially focused on building and maintaining automated email journeys, managing campaign logic, supporting segmentation... 
    CRM
    Work at office

    Moss Interactive, LLC

    Berkeley, CA
    4 days ago
  • $140k - $190k

     ...of the global supply chain by automating the manual workflows that...  .... Join us and work alongside leaders from Google, DoorDash, YC, and...  ...and improve Pallet’s digital marketing engine across paid acquisition...  ...channel performance through CRM, website, and campaign-level... 
    CRM
    For contractors
    Work at office
    Local area
    Remote work

    Pallet Service Corporation

    San Francisco, CA
    18 hours ago
  • $89k - $115k

     ...IS BOX?Box (NYSE:BOX) is the leader in Intelligent Content...  ..., manage the entire content lifecycle, secure critical content, and...  ...financials, product specs, marketing assets, and more. Our mission...  ...management within marketing automation and CRM platformsCollaborate with marketing... 
    CRM
    Live in
    Work at office
    Shift work
    3 days per week

    Box

    San Francisco, CA
    6 hours ago
  • $135k - $175k

     ...Lifecycle Marketing Manager At Teal Health, we're on a mission to provide women with the tools, access, and resources they need...  ...voicemail. Design and implement lifecycle infrastructure, CRM systems, automation, and engagement tools to create a scalable, intelligent,... 
    CRM
    Flexible hours

    Teal Health

    San Francisco, CA
    17 hours ago
  • $140k - $200k

     ...used by millions of creators, marketers, brands, and enterprises...  ..., we're looking for a Senior Lifecycle Marketing Manager to own the...  ...experimentation, customer psychology, automation, and using data to create...  ...experience in lifecycle marketing, CRM, retention marketing, growth... 
    CRM
    Seasonal work
    Work at office
    Remote work
    Worldwide
    3 days per week

    Higgsfield AI

    San Francisco, CA
    6 hours ago
  •  ...Marketing Operations Manager Numeral is transforming...  ...further: building the automation layer that lets...  ...Marketing Operations leader who thrives on building...  ...scoring, routing, and lifecycle automation; your systems...  ...ensure data integrity and CRM quality Pipeline... 
    CRM
    Work at office

    Numeral

    San Francisco, CA
    5 days ago
  • $154k - $230k

     ...next.About the teamThe Marketing team at Airwallex...  ...and hands-on marketing leader to own the future of AI...  ...enablement of AI and automation technologies across Performance...  ...of the marketing lifecycle. You will partner...  ...platforms, analytics, CRM, SEO tools)Work with engineering... 
    CRM
    Temporary work
    Local area
    Worldwide

    Airwallex

    San Francisco, CA
    1 day ago
  • $91k - $109k

     ...communications and inquiries through the CRM system. Ensure the team facilitates seamless...  ...personnel throughout their employment lifecycle that includes career planning and development...  ...Trust is an S&P 500 company and a proven leader in West Coast apartments. We are... 
    CRM
    Full time
    Work at office
    Local area
    Flexible hours

    Essex Property Trust

    Oakland, CA
    1 day ago
  •  ...— and now we're building the lifecycle program to match it. This is...  ...with our product team. Every automated journey — onboarding, activation...  ...with PMs, design, and marketing. Set the operating standards...  ...for 3-5 years in lifecycle, CRM, or growth marketing, with meaningful... 
    CRM

    Sleeper

    San Francisco, CA
    3 days ago
  • $142k - $214k

     ...services.We’re looking for a Lead, SMC Marketing focusing on ABM Growth Strategy to...  ..., Events, Growth, Design, Lifecycle Marketing, BD Strategy, and BD through...  ...qualification, lead-to-account matching, CRM and marketing automation, source and stage definitions, contextual... 
    CRM
    Full time
    Live in
    Work at office
    Local area

    Snap

    San Francisco, CA
    3 days ago
  •  ...and field execution - ensuring our tools, automations, and data flows are not only well...  ...driving productivity for our sales and marketing teams. You will work closely with sellers...  ...effectively using the GTM stack - from CRM hygiene to signal-driven workflows Support... 
    CRM

    Fireworks AI

    San Francisco, CA
    4 days ago
  • $150.1k - $227k

     ...SalesforceSalesforce is the #1 AI CRM, where humans with agents...  .... We manage the operational lifecycle of consent infrastructure, compliance...  ...underlying every outbound marketing email Salesforce sends,...  ...compliance requirements into automated enforcement cycles, managing... 
    CRM
    Full time

    Salesforce

    San Francisco, CA
    3 days ago
  •  ...for a data-driven, results-obsessed leader to own and scale our lifecycle marketing across the full customer journey...  ...Campaign Execution - Build and launch automated and manual campaigns (email, push,...  ...: 6+ years in lifecycle, CRM, or retention marketing for consumer... 
    CRM
    Full time
    Seasonal work
    Work at office

    TomoCredit

    San Francisco, CA
    2 days ago
  •  ...About Us Conversion is the agentic marketing automation platform for modern enterprises such as Plaid, ClickHouse, Webflow, and Productboard...  ...at scale, set up high-quality data pipelines, and make our CRM easily queryable Equip our SDRs with creative playbooks, target... 
    CRM

    Conversion Services

    San Francisco, CA
    2 days ago
  •  ...real-time data, and intelligent automation to help millions build...  ...the RoleWe are hiring a Growth Marketing Lead - Activation & Conversion...  ....You will:Build and optimize lifecycle flows across email, SMS, push...  ...years in growth, lifecycle, CRM, or performance marketing for... 
    CRM
    Full time

    TomoCredit

    San Francisco, CA
    2 days ago
  •  ...Donor Engagement team, overseeing events, alumni relations, and marketing for Cal Athletics fundraising. The role manages budgets, donor recognition...  .... The position requires strong leadership, event planning, and CRM experience, with a focus on high-level donor stewardship and... 
    CRM

    University of California-Berkeley

    Berkeley, CA
    6 days ago
  • $175k - $200k

     ...Senior Lifecycle Marketing Manager San Francisco Kikoff: The Fintech...  ...'ll own: Be a thought leader for lifecycle at Kikoff — setting...  ...timelines in a lifecycle or CRM role ~ A thought leader...  ...to write, analyze, build, or automate, and you have opinions about... 
    CRM
    Local area

    Kikoff

    San Francisco, CA
    3 days ago
  • $147k - $190k

    San FranciscoContent Team - CRM & Community /Full Time /On-siteInkitt is building...  ...are looking for a top-tier Senior CRM Lifecycle Marketing Manager who is both a strategist and a...  ...expert who thrives on data, analytics, and automation. You’ve mastered the advanced features... 
    CRM
    Full time
    Work at office

    Inkitt

    San Francisco, CA
    3 days ago
  • $128k - $160k

     ...and have the opportunity to thrive.The Lifecycle Growth Marketing team engages with millions of Lyft...  ...hands-on with AI tools and have built automations or workflows that save your team time...  ...complex automated marketing journeys in a CRM platform and know how to identify... 
    CRM
    Hourly pay
    Work at office
    Local area
    3 days per week

    Lyft

    San Francisco, CA
    4 days ago
  •  ...View all jobs Lifecycle Marketing Manager San Francisco Marketing Hybrid Full-time Senior Lifecycle...  ...messaging, and SMS. Build and optimize automated drip sequences and triggered campaigns...  ...'re Looking For 4+ years of lifecycle, CRM, or retention marketing experience, ideally... 
    CRM
    Full time
    Seasonal work
    Worldwide

    Everfit.io

    San Francisco, CA
    2 days ago
  • $131.08k - $163.85k

     ...move faster in more than 200 markets. By combining global corporate...  .... Brex’s AI-native automation and world-class service eliminate...  ...and internal cross-functional leaders. Strong project management skills...  ...environment.Proficiency with CRM and marketing tools (e.g., Salesforce... 
    CRM
    Work at office
    Remote work
    Work from home

    Brex

    San Francisco, CA
    3 days ago
  • $180k - $250k

     ...re seeking a licensed Real Estate Team Leader eager to elevate their career and those...  ...You’ll have access to premium leads and automated marketing systems, ensuring efficiency and...  ...Are tech-forward — comfortable using CRM and digital marketing tools. Possess strong... 
    CRM
    Contract work
    Flexible hours

    Rise Group

    Walnut Creek, CA
    2 days ago
  • $100 per hour

     ...for people to experience the world. Lifecycle Marketer WanderOS • San Francisco (Presidio...  ...conversion-optimized website builder, automated guest marketing, AI-powered distribution...  ...campaigns using our marketing automation / CRM stack. Segment and personalize... 
    CRM
    Temporary work
    Work at office
    Relocation
    Monday to Friday

    Wander.com, Inc.

    San Francisco, CA
    2 days ago
  • $160k - $200k

     ...Senior Lifecycle Marketing Manager San Francisco, CA Healthcare is broken at the first step...  ...logic drafted and stress-tested with AI, automated QA passes before launch. You'll define...  ...Who You Are ~5+ years in lifecycle, CRM, or retention marketing in a consumer... 
    CRM
    Full time
    Immediate start

    Mochi Health

    San Francisco, CA
    1 day ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Lifecycle Marketing Leader - CRM & Automation. Be the first to apply!