National Account Sales Executive

Job Description

Job Description

About Us

MAX USA Corp is a leading manufacturer of professional-grade construction and industrial tools, serving customers across North America. Known for innovation, quality, and durability, our products include rebar tying tools, pneumatic nailers, and power-driven fastening systems. We are committed to helping professionals across multiple industries improve productivity and safety on the job. As part of the global MAX Group, we combine a rich history of engineering excellence with a forward-thinking approach to growth and customer satisfaction.

Position Summary

The National Accounts Sales Executive is responsible for growing sales of MAX Sign & Marking Products throughout the United States and Canada. This role focuses on developing new end-user accounts, expanding the dealer network, conducting product demonstrations, and supporting dealers and customers after the sale.

The ideal candidate is self-motivated, relationship-focused, and comfortable identifying new business opportunities through prospecting, customer visits, trade shows, and other direct sales activities.

Key Responsibilities

Business Development & Sales

• Develop and maintain a target list of prospective end users

• Conduct outbound sales activities, including cold calling and prospecting, to generate new business opportunities

• Introduce MAX products to prospective customers and schedule and conduct product demonstrations

• Develop and execute sales promotions and marketing initiatives

• Identify opportunities to grow sales within new and existing accounts

Dealer Development & Support

• Develop and expand the MAX dealer network

• Maintain and strengthen relationships with existing dealers

• Train dealer sales representatives on MAX products

• Identify key dealer personnel and implement targeted sales and promotional initiatives

• Visit end users alongside dealer sales representatives to promote MAX products and increase sales

• Respond promptly and professionally to dealer and customer questions and requests

Customer & Product Support

• Provide product support and troubleshooting assistance to dealers and end users

• Deliver effective product demonstrations and sales presentations

• Provide continued support to customers following the sale

• Partner with Engineering to conduct field testing and product evaluations as needed

CRM & Reporting

• Use Salesforce daily to document sales calls, email campaigns, customer interactions, opportunities, and other sales activity

• Submit expense reports, trade show reports, dealer visit reports, customer follow-up letters, and other required documentation in a timely manner

• Maintain accurate customer, sales, and market information

Travel & Trade Shows

• Travel throughout the United States and Canada to visit dealers and end users

• Attend trade shows and other industry events to demonstrate MAX products and generate qualified sales leads

• Conduct in-person customer visits and product demonstrations as required

Additional Responsibilities

• Partner with the Office Manager to assist with the collection of past-due accounts

• Complete special projects and other duties as assigned

• Follow all MAX company policies, procedures, and regulations

Qualifications

Education & Experience

• Bachelor’s degree or equivalent professional experience preferred

• At least two years of B2B sales experience, preferably within industrial products, labeling, marking, or a related industry

• Experience with outbound sales, cold calling, prospecting, and business development

• Experience using Salesforce or a similar customer relationship management system

Skills

• Strong communication, prospecting, and relationship-building skills

• Ability to conduct product demonstrations and deliver effective sales presentations

• Proficiency with Microsoft Office, including Outlook, Excel, Word, and PowerPoint

• Strong organizational and time-management skills

• Self-motivated, results-oriented, and comfortable working independently

Travel Requirements

• Ability to travel throughout the United States and Canada as required

• Valid driver’s license

• Ability to travel by air

Reports to: Marketing Manager

Salary - $70,000 - $85,000/year