Senior Manager, Marketing
SGS Consulting
Job Responsibilities:
- Lead development and execution of go-to-market product marketing strategies and programs
- Create product messaging platforms, use cases, white papers, and competitive positioning content
- Partner with Product Management, Sales, Business Development, and Competitive Analysis teams to develop proof points and marketing narratives
- Develop and maintain annual marketing plans, campaign calendars, and launch timelines aligned with product roadmap
- Manage and coordinate marketing content development across PR, social media, editorial, and digital channels
- Lead cross-functional initiatives for product launches, technology messaging, and campaign execution
- Oversee and guide agencies and external partners in developing marketing content and assets
- Manage budgets and ensure ROI-driven execution of marketing programs
- Translate technical product knowledge (PC ecosystem, OS platforms, OEM hardware, AI PCs) into clear marketing messaging
- Supervise and mentor team members and ensure delivery of key marketing objectives
- Analyze market trends, competitive landscape, and customer insights to refine messaging and strategy
- Collaborate with senior leadership on marketing strategy, business performance, and decision-making
Skills:
- 6+ years (or equivalent) experience in Marketing, Communications, Product Marketing, or related field
- Strong experience in go-to-market strategy and product marketing execution
- Experience in technical domains such as PCs, laptops, operating systems, OEM hardware, or AI computing platforms preferred
- Strong ability to translate technical concepts into customer-facing marketing content
- Experience with competitive positioning and messaging development
- Strong cross-functional leadership and stakeholder management experience
- Experience managing agencies, campaigns, and marketing budgets
- Excellent written and verbal communication skills
- Strong analytical and strategic thinking capabilities
- Experience working in fast-paced, technology-driven environments
Education/Experience:
- Bachelor’s degree in Marketing, Communications, Business, or related field required (advanced degree preferred or may substitute experience as applicable)
Vacancy posted a month ago
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