Marketing Web Production Specialist, Berxi

Who are we? A strategic and trusted insurance partner, Berkshire Hathaway Specialty Insurance (BHSI), provides a broad range of commercial property, casualty and specialty insurance coverages and outstanding service to customers and brokers around the world. Part of Berkshire Hathaway’s insurance operations, we bring our solutions to market with our stellar brand name, top-rated balance sheet, and the expertise of our global team of professionals, who exude excellent capabilities and strong character.We are a values-based organization where respect, integrity, excellence, collaboration, and passion define who we are and how we do business. We value diversity of backgrounds, experience, and perspectives and strive to foster an inclusive environment that enables all our team members to bring their best selves to work. We are one team committed to building a culture where every teammate has the opportunity to contribute and be recognized. Want to be part of the team building the finest property, casualty and specialty lines insurance company in the world?Learn more about our unique culture and history.Job Opportunity: Berxi (Berxi.com) is a fast-growing e-commerce start-up within Berkshire Hathaway Specialty Insurance. We set out to build a modern, customer-focused, digital platform to help professionals and small businesses buy and manage insurance smarter and faster – all of which saves them time and money. BHSI has an exciting opportunity for a hands-on Marketing Web Production Specialist at Berxi who can both execute and improve our client-facing WordPress experience, Berxi.com, which drives the majority of our business. This is an execution-focused role for someone who can build, troubleshoot, and optimize pages directly. You’re not expected to be a developer, but you are expected to handle simple CMS fixes and partner with our web development agency to scope more complex needs.You will own page production and performance across the marketing website, translating strategy into high-quality, conversion-oriented experiences throughout the customer journey. You’ll work within an established system but are expected to challenge it by identifying UX, layout, and performance gaps and implementing improvements.You’ll join a small, highly collaborative marketing web team that spans content, SEO, AEO, operations, and design. Because of our size, we rely on people who can work across disciplines, move quickly, identify opportunities that improve how we operate, and implement solutions without relying heavily on engineering support.Responsibilities:Execute and optimize marketing page experiencesBuild 5-8+ pages per month using WordPress (Gutenberg with a custom theme), working collaboratively with SMEs to execute and influence designs Implement SEO, UX, and conversion best practices directly in-pageExecute QA across devices, browsers, and breakpointsOwn marketing site performance and improvementAnalyze engagement and conversion signals (scroll, clicks, drop-off, quote starts)Identify and fix issues related to layout, hierarchy, CTAs, and page structure, balancing UX, SEO, and conversion goalsDrive measurable improvements in conversion and engagement metrics Manage technical site healthPartner with web agency but own day-to-day site performance Monitor and improve: Page speedCore Web VitalsResponsivenessTemplate behaviorTroubleshoot issues with internal team before escalating to development agencyIncrease technical leverageSolve simple front-end issues using HTML, CSS, and CMS capabilitiesWork collaboratively with web agency to solve more complex technical and design issues and template updatesModify blocks and layouts without requiring web agency support when possibleImprove page performance, structure, and usability through hands-on changesImprove systems, not just pagesIdentify ways to make page builds faster, more scalable, and more consistentContribute to evolution of templates, components, and workflowsWhat success looks likePages are shipped quickly and consistently meet quality standardsConversion and engagement metrics improve based on your changesSite issues are identified and resolved proactively The site functions at a high technical level for humans and machines Reliance on development agency decreases Page production becomes more reliable and scalable over timeQualifications, Skills and Experience:Required3-5 years’ experience in hands-on web execution roles (web ops, CMS management, digital experience) Strong experience building pages in WordPress or similar CMS Practical ability to troubleshoot and fix simple front-end issues using HTML/CSS Demonstrable understanding of UX and content hierarchy, responsive behavior, and accessibility basicsExperience using analytics (GA4 or similar) to identify and act on performance issues Strong understanding of diagnostic web metrics and Core Web Vitals (CLS, LCP, INP, TTFB) and how they impact UX, SEO, and AI-driven discoveryWorking knowledge of SEO/AEO execution: Applying search intent to page structureImplementing headings, internal linking, structured contentSelf-starter who can take on responsibility and achieve goals independentlyStrong collaborator who can communicate across technical and non-technical teams Ability to work 4 days per week onsite in downtown BostonPreferredBachelor’s degree in marketing, digital media, communications, e-commerce, information systems, web development, or a related field; equivalent experience consideredExperience working at or managing a web agencyFamiliarity with tools like GTM, Clarity, Heap, GSCE-commerce experienceExperience with CRO and experimentation Understanding of accessibility best practices and how to apply themExposure to technical SEO and page performance optimization Experience in finance, insurance, or other regulated industriesBHSI Offers:A competitive package and exciting growth opportunities for career-oriented teammates.A dynamic, action oriented, and thoughtful environment centered on always doing the right thing for our customers, teammates, and our other stakeholders.A purposely non-bureaucratic organization that embraces simplicity over complexity and emphasizes individual excellence in a team framework.Benefits that support your life and well-being, which include:Comprehensive Health, Dental and Vision benefitsDisability Insurance (both short-term and long-term)Life Insurance (for you and your family)Accidental Death & Dismemberment Insurance (for you and your family)Flexible Spending AccountsHealth Reimbursement AccountEmployee Assistance ProgramRetirement Savings 401(k) Plan with Company MatchGenerous holiday and Paid Time OffTuition ReimbursementPaid Parental LeaveThe base salary range for this position is $95,000 to $115,000, along with annual bonus eligibility. Total compensation for a candidate is determined by their relevant skills, location, and experience. We value our teammates – both their capabilities and character – as demonstrated by our amazing culture.NOTE: Compensation will be commensurate with experience. This job description is not intended to be all-inclusive. Team Member may perform other related duties as negotiated to meet the ongoing needs of the organization.