Vice President of Demand Generation

Vice President of Demand Generation About the Company Reputable sourcing & procurement platform Industry Information Technology and Services Type Privately Held About the Role The Company is seeking a VP of Demand Generation to spearhead the development and execution of a robust demand generation strategy. This pivotal role is focused on scaling revenue and driving market expansion during a critical growth phase. The successful candidate will be responsible for designing and implementing integrated campaigns that are in line with the company's growth objectives, with a strong emphasis on performance analytics. Key responsibilities include overseeing the demand generation strategy, optimizing multi-channel approaches, and managing both internal teams and external vendors to ensure campaign efficiency and performance against KPIs. Applicants for the VP of Demand Generation position at the company should have a proven track record in high-performing demand generation, particularly with early-stage companies. The role requires a leader with expertise in marketing automation tools, CRM systems, and advanced analytics, as well as the ability to craft and deliver data-driven presentations. Strong budget management skills and exceptional communication abilities are essential. The ideal candidate will have experience in marketing to long sales cycle B2B buyers, navigating new markets, and a familiarity with IT channel ecosystems, SaaS, and technology solutions. The company is dedicated to providing an exceptional customer experience and is looking for a top-producing marketing professional to join their team. Hiring Manager Title SVP of Marketing Travel Percent Less than 10% Functions Marketing