Market Development Manager

Job TitleThis position serves as the primary liaison between the local market and designated suppliers; work to develop strategic direction for supplier priorities to meet volume and value targets through optimal allocation of resources and adherence to brand strategy/standards.Salary Range: $58K-$75K (DOE)Duties and ResponsibilitiesCreate marketing programs for use in the field, present new program ideas, and efficiencies, and obtain senior leadership buy-inPlan, execute and evaluate sales, promotions, and marketing of brandsDeliver marketing brand plans to the sales force and management teamsLead Supplier Planning Initiatives, including supplier meetings, programming communication, and business review/planning meeting with SGWS leadershipDirect the implementation of new and existing marketing initiatives utilizing various strategic platforms for the division; develops new item launch strategiesEnsure all programs fall in line with standards regarding tracking and execution by coordinating with Pricing, Business Intelligence, and FinanceSet program objectives and measure ROI with a KPI scorecardManage purchasing, supplier shipment, and local delivery of assigned-supplier portfolios for incentive planning and inventoryEnsure brand pricing and gross profit is aligned to strategy by channelOversee funds and banks as related to local marketing and brand planningUtilize various available analytic tools (Sales Nav, Steelwedge, Compass, Go Spot Check, etc.) to identify local market intelligence and opportunities – consumer shifts/trends, channel dynamics, key account (NAOP/ chains) dynamics, etc.Ensure all program tracking is accurate, timely and aligns with regional and individual state reportingDevelop and enhance relationships with the trade through participation in food/wine/industry-related eventsSurvey retail outlets monthly to determine and track competing brands and wholesalers. Also to familiarize yourself with competition and remain apprised of market trends and development within specific product categories, geographic regions, and accountsSupport POS / VAP planning and buysCoach, direct, and counsel team on overall performance; define expectations and monitor progressAttract, retain, and motivate the team to maintain an engaging work environment and ensuring sound policies and procedures adhered toPerform other job-related duties as assignedMinimum QualificationsBachelor's degree in a related field; or an equivalent combination of education and experienceFive years of relevant experienceAble to obtain and meet industry licensing requirements as neededMust possess a valid driver license and secure and maintain auto-liability insurance by state lawsOvernight travel as requiredPreferred QualificationsGood knowledge of Commercial Finance and Pricing practicesKnowledge of applicable state regulations and adult beverage market dynamicsProficient working knowledge of computerized applications, for example, word processing, spreadsheet, database, presentation software, email, and specialized business applications softwarePresentation skills necessary to effectively communicate, update, persuade, and facilitate discussions with all levels of managementInterpersonal skills are required to establish and maintain effective working relationships with all levels of the organization and relevant stakeholdersUnderstanding of wine and spirits to include regions/varietals, product/food pairing techniques, basic production, and serviceAbility to manage multiple projects/priorities on tight deadlines and maintain a high level of quality outputStrong analytical, verbal, and written communication skillsPhysical DemandsPhysical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile devicePhysical demands with activity or condition may occasionally include walking, bending, reaching, standing, squatting, and stoopingCritical nature of this job may require extended hours, overtime, and weekendsMay require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbsWork EnvironmentThe work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions of this job. The noise level in the work environment is usually moderate, occasionally high due to outside environmental noises.The Odom Corporation offers competitive wages, medical and dental benefits, 401k plan, and much more!Background/Drug Screen. EOE.