MARKETING AND SALES ASSOCIATE

NOTE: These statements are intended to describe the general nature and level of work being performed by employees in this position, and are not to be construed as an exhaustive list. In addition, they do not establish an employment contract, as employment with Sierra Tel is always at-will. COMPANY: Sierra Telephone DEPARTMENT: Administration FLSA STATUS: Non-Exempt REPORTS TO: Vice President LOCATION: Oakhurst HOURS: Regular office hours are 8:00 a.m. to 5:00 p.m., Monday through Friday. Hours may vary. After-hours and weekends may be required. DEADLINE: Open until filled POSITIONS TO BE FILLED: One STARTING PAY: $28.00 to $36.00 GENERAL SUMMARY This position is responsible for drafting, developing, defining, and executing marketing plans, programs, and strategies for the area market segments. The Marketing and Sales Associate supports customer acquisition and revenue generation by building brand awareness, developing and managing marketing campaigns, and guiding potential buyers through the sales funnel to close deals. This position will also conduct appraisals of product pricing and market penetration to maintain the Company’s competitive position. In addition, the position actively promotes and sells telecommunications services through direct customer engagement, community outreach, and local networking to support market growth and increase customer acquisition and retention. ESSENTIAL JOB FUNCTIONS Ensure attainment of Company marketing and sales objectives and competitive position by developing marketing plans, programs, strategies, promotional materials, and digital content for new and existing services and products. Respond to and engage existing and new customers regarding product and service availability, answer inquiries, and represent the Company in a professional manner during customer interaction and promotional events. Actively promote and sell Company telecommunications services through direct customer interactions, including on-site, in-person visits within the service area. Identify, qualify, develop, and pursue new sales opportunities and leads to support customer acquisition and revenue growth. Participate in community outreach, events, and networking opportunities to promote services, represent the Company brand, and increase market presence. Assist with sales training initiatives within the Customer Care department. Support marketing and sales initiatives by organizing related collateral and coordinating promotional campaigns, including social media, email, and other marketing offerings. Manage inventory of marketing materials and promotional items. Implement or oversee implementation of marketing strategies in accordance with Company objectives. Research markets and consumer trends, and prepare marketing and sales forecasts and service plans for market segments. Establish measurements and controls to consistently monitor pricing strategies, market penetration, and sales volume, campaign metrics, and overall marketing and sales performance. Prepare marketing and sales reports for review. Utilize social media to build brand awareness, educate the public about Company products and services, and advertise promotions. Assist with website content updates and basic Search Engine Optimization (SEO) coordination. Perform all other related duties as assigned by management. Regular and predictable on-site attendance is an essential function of the job. QUALIFICATIONS Education and/or Experience Bachelor’s degree or equivalent from an accredited four-year college or university, or equivalent experience. Two to three years of related experience and/or training in marketing and sales, or equivalent combination of education and experience. Certificates, Licenses, Registrations Must have a valid Class C California driver’s license with a minimum of three years of driving experience. Driving experience must have occurred after having passed a traffic laws and signs test. If relocating to California from another state or country, must have, at a minimum, a valid driver’s license issued by the home state equivalent to a California Class C. The employee will be required to obtain a California driver’s license within ten days. Must be insurable via the Company’s standard auto insurance policy procedures. Knowledge, Skills, and Abilities Knowledge of Company policies, procedures, products, and services. Industry regulations related to telecommunication services. Basic marketing and sales principles, customer acquisition strategies, and service-based selling techniques. Knowledge of local service area demographics and customer needs. Skill to Read, analyze, and interpret complex documents. Edit and proofread correspondence, procedures, and manuals. Effectively write speeches and articles using original or innovative techniques or style; make persuasive and effective speeches and presentations on controversial or complex topics to top management, public groups, and/or boards of directors. Proficiently use software programs, including Microsoft Word, Excel, Outlook, and PowerPoint, as well as basic Internet operations. Effectively communicate in English, both verbally and in writing, as necessary to perform the essential function of the position. Build rapport and effectively influence customer purchasing decisions throughin-person engagement. Conduct needs assessments and recommend appropriate products and services. Meet or exceed assigned marketing and sales goals and performance targets. Plan and organize multiple tasks under deadline pressure. Ability to Respond calmly and effectively to sensitive inquiries, complaints, and personnel issues. Accurately interpret market trends. Apply advanced mathematical concepts such as statistical analysis and probabilities. Define problems, collect data, establish facts, and draw valid conclusions. Interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables. Maintain the highest degree of confidentiality regarding customer and company information. Learn additional Company software applications. Make independent decisions. Project a professional image in conduct, attire, grooming, and manner of speech. Maintain a high level of accuracy and attention to detail. Analyze data and operational reports. Effectively handle multiple, potentially conflicting, situations. Represent the Company in the community. Generate leads and convert prospects into customers through direct outreach and community engagement. Work independently in a field-based environment with minimal supervision. Adapt sales approach based on customer needs and market conditions. Travel as required. PHYSICAL REQUIREMENTS Seeing: must be able to read a computer screen and paper documents. 75 – 100% Hearing: must be able to hear well enough to communicate in person and over the telephone with customers, coworkers, and industry contacts. 75 – 100% Standing/ Walking 0 – 24% Climbing/ Stooping/ Kneeling 0 – 24% Lifting/ Pulling/ Pushing 0 – 24% Fingering/ Grasping/ Feeling: must be able to write, type, and use phone system. 75 – 100% Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus. The employee must occasionally lift and/or move up to 25 pounds. SAFETY COMPLIANCE Safety is an integral part of our business and the responsibility for safety extends to every employee. Your responsibility toward safety at the workplace includes, but is not limited to: Proactive involvement in the Company’s Safety Program, including compliance with all rules and regulations. Use safe work practices while performing all duties. WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The position typically functions indoors in a controlled office environment, with occasional outdoor events. The noise level in the work environment is usually moderate. #J-18808-Ljbffr