Senior Paid Media Architect

DIG is looking for a Senior Paid Media Architect to assist in leading paid strategy across our client portfolio. This isn't a "manage the day-to-day and report up" kind of role — we're looking for someone who contributes to owning the discipline, setting direction, and has demonstrated experience in these areas. You are curious about and tend to understand how businesses grow, and you know how to use paid media to get them there.

The Ideal Candidate Will:

• Think in business goals first, channels second — you know how to translate what a client is trying to accomplish into a paid media strategy that actually works
• Have deep, hands-on expertise in paid search and paid social (Meta, LinkedIn), with strong working knowledge across programmatic, OLV, and CTV, as well as paid media experience with LLM engines
• Be comfortable owning media planning and strategy across budgets ranging from $2M to $20M+
• Understand measurement and attribution at a level that lets you make smarter decisions and as a result, confidently guide client growth strategy
• Stay educated on where the industry is headed and bring that perspective to the team and to clients

What You'll Do at DIG:

• Own paid media strategy across a portfolio of clients, from planning through execution and optimization
• Lead media planning efforts across channels including paid search, paid social, programmatic, OLV, CTV, and emerging paid platforms (such as LLMs)
• Partner with account and analytics teams to tie paid performance back to client business outcomes
• Guide and develop a portion of the paid media team, setting standards and helping others grow
• Serve as a senior voice in client relationships — presenting strategy, leading performance conversations, and building trust
• Contribute to new business pitches and help shape how DIG positions its paid media offering

Qualifications:

• 5+ years in paid media
• Expert-level experience with Google Ads, Microsoft Ads, Meta, and LinkedIn Ads
• Hands-on experience with media planning across multi-million dollar budgets, including programmatic, OLV, and CTV
• Strong grasp of measurement, attribution modeling, and how to connect paid performance to business results
• Excellent communication skills — you can present to a CMO and explain strategy to a junior analyst with equal clarity
• Agency experience required

Compensation and Benefits:

• Medical, Dental, Vision, and Short-term Disability insurance (eligible to enroll day one)
• 401K retirement plan with 4% match
• Generous PTO
• Remote and in-office options
• Equity and ownership opportunity through our employee ownership program — we believe the people building this company should have a stake in it

Final salary offer will be based on several factors, including job-related skills and experience, relevant education, training or certifications, and other business needs.

About DIG: DIG is a performance growth digital marketing agency specializing in paid media, SEO/GEO, and analytics. We help companies grow by building smart, integrated marketing strategies and executing them well. We're not interested in vanity metrics — we care about real outcomes for real businesses, and we take that seriously.

Working at DIG: DIG is the kind of place where people actually like coming to work. We're a team of hard workers who care about our work — but we also know that everyone here has a life outside of the office, and that matters. Our leadership genuinely cares about the people on this team, not just the output. Our culture is collaborative by nature – we support each other, show up for one another, and take pride in doing things well. If you're someone who works hard, cares about your clients, and wants to be part of a team that's got your back, you'll feel at home here.