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2027 Newell Brands Intern- eCommerce

Internship

Newell Brands

Job ID: 18278

Alternate Locations:

Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.

Position Title: eCommerce Intern- Newell Brands Internship (CAMP- Career Acceleration and Mentorship Program)

(Digital Intelligence Intern OR AI Search & SEO Intern)

Start/End Date: May 17 - August 6, 2027

Location(s): Hoboken, NJ

Newell Brands is a leading $8.5B consumer products company with a portfolio of iconic brands such as Graco®, Coleman®, Oster®, Rubbermaid® and Sharpie®, and 28,000 talented employees around the world. Our high-performance culture, unparalleled curiosity about the world around us, and talented people fuel our success. Our culture is enabled through our core values which guide all we do and how we win as One Newell. They are Integrity, Teamwork, Passion for Winning, Ownership & Leadership.

The success of our company starts with our people. Newell Brands’ Summer Internship Program (CAMP- Career Acceleration and Mentorship Program) is an important element of our strategy to provide a diverse pool of talent for critical projects and entry level hire. Our offering includes a dedicated manager and mentor to outline clear assignments and provide direction throughout the summer; challenging and exciting projects and work assignments; volunteer and social activities to build intern community and professional development; visibility to key leaders in the company; and the opportunity to experience our everyday life at Newell Brands.

This is a role overview which includes essential job qualifications of the position. More specific information regarding duties may be provided upon request for particular locations, roles and facilities.

At Newell Brands, you’ll find a breeding ground for new ideas and a hunger to win in the marketplace. No matter your career choice, we offer exciting internship opportunities and a chance to gain hands-on exposure to our trusted brands during our 12-week, paid program. In past years, interns have helped bring products from the drawing board to the store shelf and conducted important research on emerging markets.

As an eCommerce Inter n, you will be placed in one of two specialized roles: Digital Intelligence Intern or AI Search & SEO Intern . Both roles provide hands-on experience using data, digital tools, and emerging technology to improve how consumers discover, evaluate, and purchase Newell Brands products online. Specific assignments will vary based on business needs, team placement, and individual interests.

Digital Intelligence Intern

Responsibilities

  • Collect, organize, and analyze eCommerce, consumer, competitive, and digital-shelf data to identify trends, performance gaps, and growth opportunities.

  • Build and maintain dashboards, scorecards, and recurring reports that translate complex data into clear insights for business partners.

  • Monitor online assortment, availability, pricing, promotions, ratings and reviews, content quality, and share-of-search across priority retailers and marketplaces.

  • Conduct competitive and category analyses to understand market activity, consumer behavior, and emerging digital-commerce trends.

  • Partner with eCommerce, sales, marketing, finance, and analytics teams to frame business questions, validate data, and develop actionable recommendations.

  • Support measurement plans and test-and-learn initiatives, including documenting hypotheses, tracking results, and presenting findings to stakeholders.

AI Search & SEO Intern

Responsibilities

  • Research consumer questions, keywords, search intent, and emerging product-discovery behaviors across traditional search engines, retail search, and AI-powered search experiences.

  • Assist with on-page SEO improvements for product pages and digital content, including titles, headings, descriptions, internal links, content structure, and metadata.

  • Evaluate how Newell Brands products and content appear in search results and AI-generated answers, then identify opportunities to improve visibility, accuracy, relevance, and authority.

  • Perform competitor, search-results, and content-gap analyses to inform briefs, topic priorities, product launches, and evergreen content updates.

  • Support SEO and AI-search experiments by establishing baselines, documenting changes, monitoring rankings, traffic, engagement, mentions, and citations, and summarizing results.

  • Collaborate with content, brand, eCommerce, analytics, and web teams to apply search best practices while reviewing AI-assisted work for accuracy, brand alignment, and responsible use.

For either role, develop a final analysis, recommendation, or pilot and present the business opportunity, supporting evidence, and proposed next steps to key stakeholders.

Qualifications

  • Currently pursuing a bachelor's degree in Business, Marketing, Analytics, Data Science, Information Systems, Communications, Computer Science, eCommerce, or a related field.

  • Strong analytical, problem-solving, research, and critical-thinking skills, with the ability to turn data into a clear business story.

  • Proficiency in Microsoft Excel, PowerPoint, and Word; experience with data visualization, web analytics, SEO, or digital-commerce tools is a plus.

  • Interest in eCommerce, consumer behavior, digital analytics, search strategy, content optimization, and emerging AI technologies.

  • Effective written and verbal communication skills, including the ability to explain findings and recommendations to technical and nontechnical audiences.

  • Detail-oriented and organized, with curiosity, sound judgment, and a willingness to test, learn, and refine an approach.

  • Ability to work independently and collaboratively across functions while handling business information and AI-enabled tools responsibly.

What You'll Gain

  • Hands-on experience with digital intelligence or modern search strategy in a global consumer-products environment.

  • Practice defining business questions, working with real-world data, conducting structured research, and converting findings into recommendations.

  • Exposure to eCommerce measurement, consumer discovery, SEO, AI-powered search, content optimization, experimentation, and responsible AI practices.

  • A portfolio-ready project such as a dashboard, digital-shelf assessment, search visibility audit, content optimization plan, or test-and-learn readout.

  • Mentorship from experienced professionals, cross-functional collaboration, professional development, networking opportunities, and leadership exposure.

  • Insight into potential career paths across eCommerce, digital commerce, analytics, SEO, content strategy, and AI-enabled marketing.

We offer internships in the following job functions/career areas:

  • Accounting
  • Design
  • Ecommerce
  • Finance
  • HR
  • Information Technology
  • Marketing
  • Research & Development
  • Packaging
  • Sales
  • Supply Chain & Sourcing

Each intern will have a CAMP project that they lead from start to finish – at the end of the intern experience, they will present the project deliverable to a leadership panel. The output of each project will be utilized by the business team moving forward after the conclusion of the internship.

Additional Qualifications

  • Completed Sophomore, Junior, or Senior year in undergraduate studies pertaining to internship job function
  • GPA of 3.0 or higher
  • Internship or work experience preferred
  • Has a proven record of demonstrating the following skills:
    • Problem-solving and decision making
    • Collaboration and teamwork
    • Leadership, significant position preferred
    • Achieving results
    • Creativity
  • Demonstrated project management skills and ability to balance multiple assignments at once
  • Desire to make a strong contribution in a continuous learning environment, while enhancing their readiness for a full-time career
  • Available to work 40 hours/week for 12 weeks; duration of internship (May 17- August 6, 2027)

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

Vacancy posted 1 day ago
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