Senior Copywriter

Responsibilities include: Develop creative copy across campaigns, brand identity systems, packaging, digital touchpoints, presentations, and brand guidelines Translate brand strategy into clear, ownable messaging, including brand voice, tone of voice, messaging frameworks, taglines, headlines, naming concepts, and product copy Write packaging copy, including front-of-pack messaging, romance copy, claims language, flavor/product descriptions, and communication hierarchy Shape client-facing storytelling for creative concepts, pitch materials, case studies, credentials decks, and presentations Partner with designers to ensure verbal and visual ideas work together as a cohesive brand expression Adapt writing style across categories, audiences, and brand personalities Edit and refine copy based on internal feedback, client direction, and strategic objectives Collaboration & Creative Process: Work closely with the Group Creative Director, Creative, and Account Teams to understand client needs, feedback, timelines, and deliverables Participate in brainstorms, creative reviews, and internal concept development sessions Help articulate the rationale behind creative ideas in a way that is clear, thoughtful, and client-ready Manage multiple projects at once while maintaining strong attention to detail and quality Help teams uncover creative "hooks"/big ideas, sticky/memorable messaging, and work that works across various touchpoints Brand & Industry Awareness: Stay current on trends in branding and design, advertising campaigns, culture, and consumer goods Bring a strong point of view on language, storytelling, and how brands can connect with consumers Understand how copy works within packaging systems, shelf environments, brand campaigns, and broader consumer touchpoints Provide recommendations on how verbal identity can strengthen brand distinctiveness, clarity, and emotional relevance Salary: $125-155K 7+ years of experience in a branding or advertising agency environment Strong portfolio demonstrating brand writing, campaign thinking, packaging copy, messaging systems, and/or tone of voice development Ability to think conceptually and strategically, not just write tactically Strong understanding of how language and design work together Experience writing for CPG, food and beverage, lifestyle, wellness, or consumer brands preferred Comfortable developing work from early concept through final execution Strong presentation, communication, and collaboration skills Highly organized, detail-oriented, and able to manage multiple deadlines Able to take feedback well and refine work quickly Proficient with Mac OS; comfortable with usage of proven AI tools; familiarity with Google Workspace, Figma, and Adobe Creative Suite is a plus Location: Candidates must work on East Coast time zone and reside on the East Coast or Midwest for proximity to our current clients and NY Studio. Flexible & Entrepreneurial Working Environment Employee Events, Lunches, Outings, and More Medical, Dental and Vision Insurance Monthly employer contributions Employee medical reimbursement program Vacation Leave (increases with tenure) and Sick Leave Major Federal Holidays Two Week EOY Office Closure Summer Fridays Paid Parental Leave 401(k) with Employer Match Basic Life & AD&D Insurance End of Year Discretionary Bonus (based on overall annual studio profitability and individual performance) Annual Educational Development Reimbursement Our Company Chase Design Group is a strategically driven creative agency with offices in New York, Los Angeles, and Bristol UK. As a creatively versatile, team-oriented group we are able to take on diverse projects that challenge us creatively and keep our work exciting. We work with multiple global brands and have a strong focus on strategy and creative development for small and large consumer-packaged goods companies, including Procter & Gamble, PepsiCo, and Nestlé, among many other brands. #J-18808-Ljbffr Chase Design