Principal Marketing Specialist - Aortic

We anticipate the application window for this opening will close on - 18 Aug 2026Careers that change lives start here. Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact.A Day in the LifeAortic Stent Grafts are a mini-invasive option to treat Aortic pathologies such as AAA (Abdominal Aortic Aneurysm), or TAA (Thoracic Aorta Aneurysm). An aneurysm is the bulging or ballooning of a weakened area of a blood vessel. The wall of the aorta can become weak due to age, disease, or trauma. This may cause the aortic wall to bulge and, as this grows, the wall of the aorta becomes weaker. This may cause the aorta to rupture and lead to massive internal bleeding. An aneurysm rupture can cause death and needs immediate medical attention. Through state-of-the-art technology and devices we prevent this, extending lives of fragile patients.Careers that change lives Relieving pain, restoring health, and prolonging life is guided by this Mission that Medtronic continues to bring its innovative therapies to millions of patients. Today, you have the opportunity to join one of the world's largest medical device companies and participate in this daily challenge. By joining our team, you will be at the heart of our values! The Role As a Principal Marketing Specialist for Aortic US Downstream Marketing, you will be work across the entire portfolio of Abdominal, Thoracic, and Ancillary product lines within Medtronic's Aortic division in the United States. This role is centered on a deep understanding of the Aortic market in the US and a focused, targeted approach to leverage our tools and tactics with US customers to strengthen Medtronic Aortic’s presence and share in the US. In your role as Sr Marketing Specialist, you will provide sales teams with effective technical and promotional support to contribute to sales goals. You will contribute to the development, elaboration and monitoring of the execution of the marketing plan in the US in line with the global marketing strategy and the results and profitability objectives of the division. In your market development activities, you will work with Key Opinion Leaders (KOLs), and scientific societies to collect feedback on our products, therapies, services, and all engagement activities to ensure we are always keeping up with the needs of our customers. You will report to the Sr. Manager for the US Downstream Marketing Team and work closely with the US field team including all levels of management. You will become a subject matter expert (SME) for the US Aortic Market including customer needs, competitive dynamics, Medtronic Aortic portfolio positioning and messaging, targeting, segmentation, tracking and measuring impact, and effective engagement strategies. You will act directly or indirectly with all the major customers in the US market: Vascular Surgeons, Interventionalists, Providers, Purchasers, and Payers. You will be responsible to implement and track the actions defined in the marketing plan. You will be a part of a team of regional US marketers that work closely with the global marketing team and all functions and levels of leadership across the business. Responsibilities Passionate about your job and the field of health, you know how to impose yourself as the marketing point of contact. Your main missions are as follows: Drive Implementation of Marketing Strategies and Initiatives in US Develop and execute US marketing plan for the Aortic business (Aortic portfolio of products) Lead and execute digital marketing strategies, both customer oriented and direct-to-patient to increase the therapy awareness Own responsibility for all business analytics related to all key product lines within the Aortic portfolio including but not limited to, Annual Operating Plan, strategic forecasts, segmentation, targeting, and ongoing sales performance metrics. Work in close relationship with Sales, Analytics, Training & Education (sales and physician), Global Marketing, Medical Science Manage the relationships with the key external stakeholders – providers, payers, clinical societies Lead product and services value proposition dissemination across the customer base Maintain a vigorous competitive intelligence presence and strategy to grow market share across the portfolio Constantly be the voice of the customer and identify customer’s product-related unmet needs identifying innovative ways to engage with them Analyze clinical data and communicate to internal teams to ensure sales teams are fully confident in clinical data messaging Build robust business analytics related to all key product lines to inform sales forecasts and product planning Work with management and sales teams to target and development Key Opinion Leaders with ongoing Medtronic initiatives Cross-functional working with different internal stakeholders to drive team planning and promotional activities Work closely with the Global Marketing Team, US Area Directors, District Managers, Field Sales, and Clinicals to manage and direct resources to maximize business results through a solid product and service offering via traditional and digital channels. Support the Sales Team with field rides, case observations, and customer visits. This role will be in front of customers in the field often. Interface with several different business functions including, Sales, T&E department, Global Marketing, Integrated Marketing Communications, Medical Science, Analytics, Finance, Engineers, Clinical, Legal, Regulatory, Reimbursement and Business admin to drive business results. Field presence To meet the objectives of product knowledge and technical support, management of KOLs (Key Opinion Leaders), execution of the marketing plan and analysis of market trends, the presence in the field of the Principal Marketing Specialist is paramount This travel time can range anywhere from 20% - 50% (during busier times) with the average around 30% Must have 7+ years of medical device marketing, or related customer-facing experience (e.g. sales, clinical, medical science, training & education) 5 yeras with an advanced degreeStrong written and oral communication Bachelor’s degree in marketing or medical device related discipline (e.g. business, marketing, communications, biomedical engineering, biochemistry) Good understanding of the US healthcare system Experience with physician engagement activities and events Experience with digital product marketing campaigns Desired (Nice to have) MBA Understanding of aortic disease, therapies, and products Experience in US medical device therapy and market development Experience being in a cath lab or operating suite (even if just as observer)Proven strategic thinking and business acumen For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.Physical Job RequirementsThe above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.U.S. Work Authorization & Sponsorship At Medtronic, we are committed to fostering an environment where employees can thrive and make a meaningful impact. In alignment with our enterprise-wide workforce planning approach, U.S. work authorization sponsorship (H-1B, TN, J, etc.) is offered exclusively for Principal-level roles and above, where specialized expertise aligns with long-term business needs. Roles below the Principal level require candidates to possess unrestricted U.S. work authorization at the time of hire and for the duration of employment. ‌Recruitment Fraud AlertWe are aware of phishing scams targeting job seekers. Please keep the following in mind: Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses. Medtronic will never ask for payment or sensitive personal information (such as bank account or Social Security details) during early stages of the hiring process. Any such requests are not legitimate. If you receive a suspicious message claiming to be from Medtronic, do not respond, click links, or open attachments. If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at View email address on click.appcast.io. ‌Benefits & CompensationMedtronic offers a competitive Salary and flexible Benefits PackageA commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.Salary ranges for U.S (excl. PR) locations (USD):$115,200.00 - $172,800.00This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.Further details are available at the link below:Medtronic benefits and compensation plansIt is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.If you are applying to perform work for Medtronic, Inc. (“Medtronic”) in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.SummaryLocation: Minneapolis, Minnesota, United States of America; Santa Ana, California, United States of AmericaType: Full time