Media Trafficking Specialist
Nextech
Job Title: Media Trafficking and Project Coordination Specialist
Location: Memphis, TN; onsite
Coordinate campaign workflows and creative asset delivery, primarily for national linear TV advertising. This role combines substantial project coordination with hands-on trafficking, launch quality assurance, and post-launch support. Youll keep deadlines, assets, approvals, and campaign details organized while helping teams deliver accurate, timely launches.
Key Responsibilities
Coordinate overlapping campaign schedules, track deliverables, and confirm readiness across creative, production, media planning, analytics, ad operations, and external partners.
Manage TV creative trafficking according to approved media plans, flight dates, and rotation assignments.
Coordinate asset delivery through trafficking and distribution platforms such as Extreme Reach, confirming approvals and successful delivery.
Review creative versions, Ad ID/ISCI codes, English and Spanish language designations, flight dates, rotation assignments, markets, network placements, and applicable compliance requirements before launch.
Validate landing page URLs, phone numbers, and tracking destinations to support accurate attribution and reporting.
Maintain trafficking grids, asset mapping documentation, project trackers, and launch readiness records.
Identify missing information, incomplete handoffs, and delivery risks. Communicate status clearly, escalate issues promptly, and coordinate resolution.
Confirm that launched assets are live and functioning correctly. Investigate discrepancies, support root cause analysis and corrections, and communicate the impact to stakeholders.
Prepare post-launch recaps, support reporting and reconciliation, and update records to reflect live campaign activity and adjustments.
Required Qualifications
At least two years of experience.
Proficiency with Excel and Smartsheet.
Ability to manage competing deadlines and multiple workflows with strong organization, prioritization, and attention to detail.
Demonstrated ability to coordinate work across multiple teams and external partners.
Ability to perform TV trafficking and launch checks, including creative identification, language designation, flight dates, rotations, placements, and tracking destinations.
Clear communication and problem-solving skills, including proactive escalation of risks and coordination of corrective action.
Accountability for campaign execution from asset receipt through launch and post-launch corrections.
Ability to maintain accurate documentation and follow established processes under tight media campaign deadlines.
Preferred Qualifications
A background in project management support or project coordination involving multiple concurrent workflows.
Experience using Jira.
How to Apply
Submit your resume for confidential consideration.
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