HR Digital Content Manager
Rockwell Automation
Job Description HR Digital Content Manager Responsibilities Own the enterprise-wide HR content strategy, including how HR information is structured, governed, and delivered across all HR domains. Define and maintain a structure for HR taxonomies, metadata, templates, content models, and publishing standards that guide how teams create, structure, and update content. Partner with HR COEs/functions by providing guidance, frameworks, tools, and coaching that help them translate complex HR programs into clear, simple, employee-friendly content aligned to established standards. Develop the foundational content structures needed for AI retrieval (Copilot, virtual agents, semantic search, guided workflows). Measure and maintain KPI showcasing quality and execution success for HR search functionality and relevance of tools used for both internally focused and employee-facing information. Partner with Employee Experience teams on HR journey mapping and deliver digital content that supports lifecycle moments such as onboarding, performance cycles, and leaves. Partner with Process Owners to align documentation and support standardization of writing and storage using AI solutions. Use analytics and feedback to identify HR content issues and lead ongoing improvements. Lead the content governance model, ensuring each HR COE/function owns its content and follows established processes for authoring, reviewing, approving, updating, and retiring content. Create and enforce the content lifecycle, including ownership assignment, review cadences, archival rules, quality checks, and compliance guidelines. Define and report on KPIs such as search success, case deflection, content accuracy, freshness, and employee satisfaction. Conduct regular content audits to maintain quality and reduce duplication. Manage and architect HR information architecture and site structure within SharePoint, Workday, Teams, and other tools, in partnership with IT for platform configuration. Collaborate with HR Technology and IT teams to ensure HR content architecture, search configuration, system integrations, and platform capabilities are aligned to support AI‑driven experiences across our technologies. Define source‑of‑truth rules, categorization, tagging requirements, and structured content patterns optimized for AI ingestion. Identify opportunities to improve AI answer accuracy and improve HR workflows. The Essentials Bachelor's Degree Legal authorization to work in the U.S. The Preferred 5+ years in HR content strategy, HR knowledge management, product management, or digital experience roles. Strong influence, communication, and change‑leadership skills; able to drive alignment and adoption across HR, Legal, IT, and Communications while operating effectively in ambiguity and an evolving AI‑enabled landscape. Previous experience creating SharePoint infrastructure and aligning strategy across a matrixed business. Experience with HRIS platforms (e.g., Workday) or ITSM/knowledge systems (e.g., ServiceNow). Familiarity with AI tools such as Copilot, virtual agents, knowledge engines, or semantic search technologies. Background in content design, UX writing, or digital employee experience. Training or certification in change management (e.g., Prosci) or Agile/product management. Understanding of HR compliance, data privacy, accessibility (WCAG), and policy governance requirements. Experience guiding internal partners toward consistent standards and governance. Experience reimagining how HR content, digital experiences, and AI can improve employee journeys and solve pain points creatively. Benefits Health Insurance including Medical, Dental, and Vision 401k Paid Time off Parental and Caregiver Leave Flexible Work Schedule Equal Opportunity Employer We are an Equal Opportunity Employer including disability and veterans. If you are an individual with a disability and you need assistance or a reasonable accommodation during the application process, please contact our services team at View phone number on click.appcast.io. #J-18808-Ljbffr
$72.77k - $95.39k
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