Senior Director, Data Science - Enterprise Personalization Strategy & Decisioning

Role Description

Sam's Club is building enterprise personalization as a core growth capability - and we're looking for a senior leader to own the end-to-end personalization value chain: defining why and where personalization matters, translating member understanding into Next Best Action (NBA) decisioning, and institutionalizing measurement and learning. As the Senior Director of Enterprise Personalization Strategy & Decisioning, you will lead the centralized team accountable for enterprise personalization strategy, member signals and insights, NBA use cases and decision logic, and the guardrails that ensure personalization creates a strong member value exchange over time.

About the team:

• The Experience Insights & Transformation team drives Sam's Club growth by transforming member, marketing, and business insights into actionable strategies that enhance loyalty, increase renewals, and support profitable growth.
• Focused on creating long-term member engagement, the team leverages data strategy, machine learning, and collaboration to deliver impactful business solutions.
• By integrating advanced analytics and stakeholder management, the team empowers decision-making that strengthens the organization's core membership base and advances Sam's Club's mission to create members for life.

What you'll do:

• Set enterprise personalization vision and success metrics.
• Serve as enterprise thought leader on personalization and influence senior leadership on priorities, investment decisions, and performance optimization.
• Partner cross-functionally with Marketing, Merchandising, Operations, eCommerce, Membership, Data & Analytics, and Technology teams to ensure personalization strategies are embedded into channel plans and operating models.
• Align and sequence the enterprise personalization roadmap.
• Define the member understanding foundation.
• Design and run causal learning loops.
• Own NBA use case definition and decision logic.
• Embed enterprise guardrails into decisioning.
• Institutionalize measurement and feedback.
• Drive enterprise-grade scalability.
• Cultivate an environment where Sam's culture of Member first, ownership & excellence in execution, human connection, and collaboration can thrive.

Qualifications

• Proven ability to own and scale an enterprise decisioning capability (strategy → insights → decision logic → guardrails → measurement), not just deliver point solutions.
• Strong literacy in member analytics, experimentation, and causal inference - able to set testing standards that balance speed and confidence.
• Demonstrated experience designing decisioning frameworks (rules, optimization, ML-enabled prioritization) and translating them into measurable business outcomes.
• Ability to define and govern value exchange, eligibility, economics, and responsible personalization guardrails that protect member trust and long-term value.
• Track record of building high-performing teams and operating rhythms that deliver repeatable, scalable capability.

Requirements

• Option 1: Bachelor's degree in Statistics, Economics, Analytics, Mathematics, Computer Science, Information Technology or related field and 7 years' experience in an analytics related field.
• Option 2: Master's degree in Statistics, Economics, Analytics, Mathematics, Computer Science, Information Technology or related field and 5 years' experience in an analytics related field.
• Option 3: 9 years' experience in an analytics or related field.
• 3 years' supervisory experience.

Benefits

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
• Eligibility requirements apply to some benefits and may depend on your job classification and length of employment.

Company Description

The annual salary range for this position is $160,000.00 - $320,000.00. Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include Regional Pay Zone (RPZ) (based on location).