Off-Premise Activation Manager

Job Description Posted Thursday, July 23, 2026 at 4:00 AM | Expires Sunday, August 23, 2026 at 3:59 AM Pressed Juicery is growing! J oin our purpose-driven community and help us make an impact. About Pressed Juicery Pressed Juicery is a modern wellness brand built with the mission to empower your wellness journey. Founded in 2010 by three friends, Pressed began as a small space with a big idea: real, nourishing food should be accessible and fit into everyday life. What started in a tiny Los Angeles juice bar has grown into a dynamic omnichannel brand, with products available through thousands of retailers nationwide, alongside our company-owned stores and direct-to-consumer channel. At Pressed Juicery, we operate as one community bringing high-quality, better-for-you products to market. Guided by passion and purpose, we’re building what’s next in wellness. Our Mission Pressed Juicery’s mission is to empower your wellness journey. Our Workplace Culture We embrace diversity, equity, inclusion, and belongingness! We speak up with radically candid communication. We wholeheartedly support personal and professional growth. We believe mistakes can be valuable and lead to continuous improvement. Lastly, we value excellence and strive to achieve greatness in all we do! Our Values Community - as leaders, we celebrate differences, champion strengths, and compassionately aspire to be our most vibrant selves. Passion - curious and humble, we inspire people to make healthy choices. Growth - pursuing wellness with intention, we create and embrace good energy. Medical, dental, and vision 401(k) - match up to 4% of compensation Awesome paid time-off and holidays Flexible Spending Account Generous paid parental leave Annual performance and compensation reviews Focus on career-pathing and promotions Professional and leadership development workshops Free Pressed products! Pressed Juicery is looking for an Off-Premise Activation Manager to bring our brand to life across retail shelves, in-store experiences, and key customer moments. This role sits at the intersection of Sales, Marketing, and retail execution—translating brand strategy into activation programs that drive visibility and velocity across grocery, natural, club, and mass channels. From retailer promotions and seasonal activations to trade events, demos, and new product launches, this leader ensures Pressed shows up consistently, effectively, and with commercial impact wherever our products are sold. About the Role The Off-Premise Activation Manager owns the development and execution of account-specific activation across key retail partners, translating Pressed’s off-premise strategy into clear, scalable, and execution-ready programs across natural, grocery, club, and mass channels. This is a retail activation role at its core — responsible for how the Pressed brand shows up at shelf, in-store, and in key retailer moments. The role ensures all activation is grounded in brand strategy while delivering strong commercial execution at the account level. Working in close partnership with the Senior Director, Sales, and Marketing, this role brings structure, clarity, and consistency to how Pressed shows up across retail environments. Success requires a proactive, solution-oriented mindset — anticipating needs, identifying gaps, and driving clear, actionable solutions that improve in-market performance. Success in this role means Pressed shows up consistently and effectively at shelf, in-store, and in key retailer moments — with activation that is owned, intentional, and tailored to each account. The result is measurable improvement in trial, placement, and velocity, and trade events that are executed efficiently and aligned to commercial priorities. Key Responsibilities ActivationPlanning&ProgramDevelopment Own how activations show up across retail accounts, ensuring consistency, quality, and commercial impact. Lead development and execution of account-specific activation plans aligned to retailer calendars (TPRs, OIs, resets, seasonal moments). Translate brand strategy into retailer-relevant programs that drive placement, visibility, and shopper engagement. Ensure all programs are built for retailer feasibility, operational ease, and strong commercial outcomes. Proactively identify gaps in activation and drive solutions that improve performance. Sell-In Tools, Playbooks & Execution Resources Build account-specific sell-in tools and activation materials (presentations, promo calendars, display guides) that support the commercial conversation. Develop clear execution guidance for in-store placement, displays, and activation aligned to retailer standards. Create scalable toolkits that enable consistent, high-quality execution across accounts. Anticipate gaps in tools or clarity and resolve the ahead of execution. Cross-Functional Readiness & Commercialization Partner closely with the Senior Director, Sales, and Marketing to ensure brand strategy and channel priorities translate effectively at the account level. Serve as a key connective partner across Marketing and Sales, aligning campaigns, seasonal moments, and innovation launch store retailer activation. Collaborate with Sales, Innovation, and Supply Chain to ensure account readiness for promotions, resets, and new product launches. Trade Events Own planning and execution of off-premise trade events and account activations, ensuring alignment to retail priorities and commercial objectives. Execute trade event strategy through agency and vendor partners, including: t rade shows and industry events, r etailer and customer events, i n-store demos and sampling programs, n ew store openings and key retailer moments. Define budgets, timelines, and scope aligned to account goals and expected outcomes. Ensure all activations are on-brand, operationally sound, and drive trial, conversion, and sales. Execution Standards & Performance Define and maintain in-store execution standards across accounts (placement, displays, brand presence). Monitor execution and proactively address inconsistencies in how the brand shows up in-store. Track and report on activation performance, including placement, promotional lift, and velocity trends. Translate insights into actionable recommendations that improve future performance. Ensure Pressed shows up consistently and effectively at shelf, in-store, and in key retailer moments across all off-premise channels. Drive measurable improvements in trial, placement, and velocity through activation that is owned, intentional, and tailored to each account. Ensure trade events and retail activations are executed efficiently and consistently aligned to commercial priorities. Provide resources and tools to the Off Premise Sales team to ensure brokers and distributors have clear, account-aligned materials and communication to support execution of our strategies. Qualifications 4+ years in CPG retail activation, trade marketing, or account support roles, with a demonstrated track record of owning activation outcomes end-to-end — from planning through execution and performance measurement. Experienceacrossgrocery,natural,club,ormassretailchannels. Provenabilitytoproactivelyidentifygapsandissues,anddrivetimely,practicalsolutionsthatimprovein-marketperformance. Ability to translate brand strategy into practical, in-store execution, with strong attention to detail and disciplined follow-through. Strongprojectmanagementskills,withdemonstratedabilitytostructureandmanage multipleaccounts,timelines,andprioritiessimultaneously. Experience working cross-functionally with Sales, Marketing, and Operations teams. Abiastowardownership,clarity,action,anddisciplinedfollow-through. Continuousimprovementmindset—usesfieldinsights,executiondata,andretailerfeedbacktoconsistentlyraiseexecutionstandardsovertime. MustbelegallyauthorizedtoworkintheU.S.withoutrestriction. The expected salary range for this position is $95,000-$115,000 per year. This range reflects the base salary for this role. Actual compensation may vary based on experience, skills, and location. Pressed Juicery, Inc. participates in the E-Verify program. #J-18808-Ljbffr Pressed Juicery