Content Creator - AWAL

About Sony Music Entertainment At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies. The Content Creator will be a key member of our digital marketing team, working across the full AWAL catalogue of artists. Your main objective is to generate interest and ultimately streams for our artists. You will do this by creating and distributing engaging and sticky content on social media, driving dialogue about your content and the music connected to it. You will have the flexibility to identify the trends you are most excited about, create the content you think will most resonate and pick the music from AWAL that is the best fit. You will be responsible for strategizing on the best ways and places to distribute that content and for executing on that strategy. If you are looking for someone to tell you what to create and where to put it, this isn't the job for you. The only prerequisite for consideration for this role is that you are already creating and distributing content through socials and are deeply passionate about building a career in music. Someone who can come in and deliver on this mission will find unlimited opportunities for growth at our company. Role is based in the US but mandate is global, so no place to drive conversation about our music is off limits to you You live immersed in culture You are intensely curious and highly creative You create your own path You have experience with content creation, design, editing and copywriting You are chronically online and tapped into current social media conversations & internet trends You are hungry and hard working and as interested in team goals as your own You understand the difference between something real and something fleeting You are proactive and a self-starter You are motivated to make an immediate and tangible impact with your work You want to see your work lead to real artists building real audiences You want to shape the future of music marketing vs following strategies from the past You want a place where an accelerated career in music is within reach Who you are: You have previously built and g