Social Media Strategist

Social Media Strategist About This Role Each day, people discover new ideas and meaningful stories on social media, and many use it to make sense of the world. For BibleProject, these spaces offer a unique opportunity to spark curiosity, invite audiences to move from consumption to contemplation, and help them find resources that deepen their understanding of the Bible. As our Social Media Strategist on the Marketing team, you will shape how BibleProject shows up across social platforms and lead the strategy, planning, scheduling, and publishing of our social content. You will get to work closely with the Marketing, Creative, and Scholars teams, influencing what we create, how we adapt it for different audiences, and how we bring both evergreen programming and larger campaigns to life. To be successful, you will need a strong creative eye, a thoughtful editorial perspective, deep platform knowledge, and genuine care for our audiences. You will also need the ability to read the health of our channels and turn what we learn into better work. In all your work, you will bring your skills and experience to help further our mission of helping people experience the Bible as a unified story that leads to Jesus. Core Functions Leadership Help shape how BibleProject shows up across social platforms, bringing creative intuition, platform expertise, and an audience-first mindset to content decisions. Advise on how biblical ideas and BibleProject resources can become compelling, platform-native content that invites curiosity and deeper exploration. Partner with Marketing and Creative teams to develop social approaches for evergreen content and campaigns that feel relevant, generous, and true to who we are. Bring an informed perspective on organic and paid social content, considering the audience journey across every surface. Collaborate with our Audience and Patron Care teams on how we engage with and serve audiences on social platforms. Responsibilities Manage social content calendars, scheduling, and publishing across BibleProject’s channels with thoughtful, consistent, high-quality execution. Coordinate creative assets, timelines, and publishing priorities with project managers and producers across teams. Bring care to the details of what we publish so it reflects BibleProject’s voice, creative standards, and commitment to serving audiences well. Stay flexible as priorities shift, and look for ways to improve how we plan, prepare, and share content. Expertise Monitor and report on the health of our social channels, looking beyond individual metrics to understand how audiences discover, experience, and engage with our work. Partner with our Data & Insights team to turn performance insights and audience behaviors into recommendations that improve our content and inform future decisions. Stay current on evolving platforms, creative formats, and engagement patterns, helping BibleProject participate with wisdom, imagination, and discernment. What We’re Looking For 4-6+ years of experience in social media, digital content, or creative marketing, including taking ideas from concept through publishing. Examples of social content you’ve created or shaped, and the ability to explain both your creative choices and how the content served and resonated with its audience. Experience managing a multi-channel content calendar that balances campaigns and evergreen content, with a track record of accurate, on‑time publishing. Hands‑on experience with social analytics, such as native platform insights or analytics/scheduling tools, and with turning results into content recommendations. Experience testing new formats or platform features, including deciding when a trend isn’t the right fit for a brand or audience. Experience partnering with creative, editorial, or production teams, including bringing ideas forward, incorporating feedback, and improving work together. Familiarity with BibleProject’s resources and how they could serve people in meaningful ways, and resonance with our mission of helping people experience the Bible as a unified story that leads to Jesus. About BibleProject Portland, Oregon, Founded in 2014 BibleProject is an educational technology and media studio whose mission is to help people experience the Bible as a unified story that leads to Jesus. We have grown significantly in the area of multimedia technology. What began with two animated videos now encompasses multiple platforms and products, including over 200 videos. Our website and app serve as connection hubs to our ever-growing library of resources. Classroom, our online learning platform, offers accessible, graduate-level Bible classes. These, and all of our supporting products, continue to be completely free to audiences around the world, thanks to the ongoing generosity of our patrons. Location: Portland, Oregon. Reporting to: Carter Moore, VP of Marketing Compensation & Benefits Competitive salary that scales with experience directly related to this role. Medical, dental, vision, life, short- and long-term disability insurance for employees and families, with premiums covered 100% by BibleProject. 401(k) with 4% employer match. Flexible PTO. 4 weeks of org-wide synchronized rest breaks. Paid parental leave. Paid learning stipend. Relocation assistance available A culture focused on belonging and thriving. BibleProject is an equal opportunity employer. #J-18808-Ljbffr BibleProject