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Brand Marketing Specialist

$40 per hour

Solomon Page

Our client, a leading specialty retail and consumer lifestyle brand, is seeking a Specialist, Brand Marketing to support its growing Beauty business. This newly created role will play a key part in bringing category marketing strategies to life through cross-functional collaboration, campaign execution, and in-season optimization initiatives. Our ideal candidate is a highly organized and creative marketer with experience supporting omni-channel campaigns, developing compelling brand storytelling, and collaborating across multiple business functions. This is an excellent opportunity to gain exposure to a high-growth category while partnering with teams across Merchandising, Planning, Creative, and Channel Marketing. Location: Columbus, OH (hybrid) Duration: 4-month contract Pay Rate: $40/hour Hours: 40 hours/week Responsibilities Category Growth & Marketing Strategy Support the development and execution of marketing initiatives designed to drive growth within the Beauty category. Partner with Merchandising, Planning, Creative, and Channel Marketing teams to bring category-specific strategies to life. Monitor consumer trends, competitive activity, and cultural moments to identify opportunities and inform storytelling. Help develop compelling category narratives that drive engagement and business results. Go-to-Market Execution Support integrated marketing campaigns across website, app, email, SMS, social media, and paid media channels. Assist in the creation and maintenance of marketing briefs, frameworks, and campaign materials. Ensure consistent promotional and product storytelling across digital and in-store touchpoints. Coordinate with key stakeholders to support launches, trend-driven initiatives, and influencer activations. Performance Optimization Support test-and-learn initiatives, product launches, and emerging category opportunities. Analyze campaign performance and identify optimization opportunities. Contribute to post-campaign recaps and provide actionable recommendations based on key learnings. Assist in executing high-priority brand and category initiatives throughout the season. Project Coordination Provide day-to-day project management support across marketing initiatives. Help manage timelines, deliverables, and stakeholder communication to ensure successful execution. Required Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field preferred. 2-3 years of experience in brand marketing, category marketing, product marketing, or a related field. Retail, beauty, fashion, or consumer products experience preferred. Experience supporting omni-channel marketing campaigns and go-to-market execution. Strong project management and cross-functional collaboration skills. Ability to analyze performance metrics and identify opportunities for improvement. Excellent written, verbal, and presentation skills. Highly organized with strong attention to detail and the ability to manage multiple priorities. Creative thinker with a passion for consumer trends, storytelling, and brand building. Ideal Candidate Profile Experience within beauty, fashion, retail, or consumer brands. Strong interest in consumer insights, market trends, and cultural moments. Ability to think strategically while executing with attention to detail. Collaborative, proactive, and solutions-oriented. Comfortable working in a fast-paced, evolving environment. Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve. #J-18808-Ljbffr Solomon Page

Vacancy posted 2 days ago
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