Sr. Experiential Event Manager
$101.28k - $133k6sense
6sense's mission is to multiply what matters: growth, retention, and efficiency. We envision a future where companies, teams and people reach their full potential. Our People: People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Win as One Team, Stay Curious, Do The Right Thing, Own the Outcome, and Create Belonging. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers. We want 6sense to be the best chapter of your career. The Role We are seeking a Senior Experiential Event Manager to lead the execution and optimization of high-impact, data-driven field and event marketing programs. This role is designed for an experienced experiential marketing professional with 8 to 12 years of expertise in live, virtual, and hybrid events who excels at translating business objectives into measurable experience outcomes. Reporting to the VP of ABX, this role serves as a senior individual contributor responsible for the execution and measurable performance of experiential marketing programs. The Senior Experiential Event Manager will ensure events are not standalone moments, but structured, accountable programs that create meaningful engagement and contribute directly to pipeline outcomes. This role is critical to how 6sense engages strategic accounts and buying groups through high-quality, insight-driven experiences that generate measurable business impact. The ideal candidate combines operational excellence with strong analytical skills and a deep understanding of how experiences influence buying groups and accelerate sales cycles. You will bring a clear point of view on what great experiential field marketing looks like, influence strategy, and deliver programs that drive measurable business outcomes. The Fit We push the envelope. We move fast and innovate. We put prospect/customer experience at the center of everything we do. Details matter, so if excellent attention to detail and passion for delivering amazing experiences is your thing, join us. You should love working with marketing and sales leaders to discover where we can innovate to deliver a superior experience. You should be passionate about getting quick wins and value taking programs from “good enough” to “really good.” We use great technology, especially our own. You should be a technology enthusiast, willing to try new things, and be on the leading edge of what’s possible. You can pivot quickly when business priorities change. You’re a high-energy, self-starting performer who stays on top of what needs to get done and motivates others to make stuff happen. The Responsibilities Experience Design and Execution Own the end-to-end planning and execution of executive events, field programs, and experiential activations that support revenue objectives. Design audience-centric experiences grounded in data, clear messaging, and defined business outcomes using 6sense. Ensure seamless delivery across in-person, virtual, and hybrid formats with consistent brand and operational standards. Translate GTM priorities into structured, measurable event programs with defined KPIs. Strategic Events and Experiences Support flagship, executive level, and high value field/corporate events from concept through execution. Ensure events are fully integrated into broader ABX and GTM campaigns, not standalone moments. Drive intentional program design focused on audience, messaging, outcomes, and ROI. Oversee vendor, partner, and venue relationships while maintaining strong budget discipline. Pipeline Ownership and Enablement Collaborate closely with sales leadership, revenue marketing, and field teams to align events to priority accounts and buying groups. Support account-level targeting and pre-event outreach strategies. Ensure structured post-event follow-up processes are in place to drive engagement, acceleration, and measurable pipeline contribution. Act as a proactive partner to sales by providing visibility into performance metrics and engagement insights. Cross Functional Leadership Work closely with ABX, product marketing, demand generation, content, growth, and marketing operations teams. Influence without authority by providing clear direction, frameworks, and expertise. Share learnings and best practices across regions to help scale what works. Operational Excellence Manage event budgets with strong financial discipline and ROI accountability. Oversee vendor, partner, and venue relationships to ensure quality, consistency, and cost efficiency. Maintain detailed project plans, timelines, and cross-functional coordination across marketing, content, product, and operations teams. Leverage marketing technology and data platforms to enhance targeting, registration quality, and attendee engagement tracking. The Requirements 8 to 12 years of experience in field marketing and event marketing, preferably in B2B SaaS. Deep expertise in ABM/ABX and field marketing strategies and execution. Proven success driving pipeline and revenue impact through events and field programs. Strong executive presence and the ability to engage credibly with senior leaders. Experience partnering closely with sales and GTM teams. Highly analytical and data driven with the ability to translate results into insights. Strong project management, budgeting, and vendor management skills. Comfortable operating in fast paced, evolving environments. Hands on, proactive, and accountable with a strong ownership mindset. Experience with Salesforce, Marketo, 6sense, and related marketing technology platforms preferred. Base Salary Range: $101,275.50 - $133,000. The base salary range represents the anticipated low and high end of the base salary range for this position. Actual salaries may vary and may be above or below the range based on various factors, including but not limited to work location and experience. The base salary is one component of 6sense’s total compensation package for this position. Other compensation may include a bonus program or commission plan, and stock options if approved by 6sense’s board. In addition, 6sense provides a variety of benefits, including generous health insurance coverage, life, and disability insurance, a 401K employer matching program, paid holidays, self-care days, and paid time off (PTO). Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. We’ll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our offices. We have a growth mindset culture that is represented in all that we do, from onboarding through to numerous learning and development initiatives including access to our LinkedIn Learning platform. Employee well-being is also top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds. Equal Opportunity Employer: 6sense is an Equal Employment Opportunity and affirmative action employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, or disability status. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to View email address on click.appcast.io. #J-18808-Ljbffr 6Sense
$100k - $130k
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