Marketing Project Manager

Marketing Project Manager

Hybrid position – 4 days required in office

Manage marketing and creative projects from intake and scoping through development, review, approval, production, deployment, and completion.

Serve as the primary day-to-day project management liaison between the Marketing, Strategic Communication, and Creative team, including participating in Creative team daily meetings to review priorities, workloads, deadlines, and project status.

Facilitate prioritization of marketing and creative requests in partnership with the Senior Director of Marketing and Creative leadership, providing visibility into workload, deadlines, dependencies, and resource constraints.

Develop and maintain project schedules, milestones, deliverables, owners, and deadlines and ensure stakeholders understand responsibilities and next steps.

Monitor concurrent projects and proactively identify schedule risks, bottlenecks, resource conflicts, competing priorities, and overdue deliverables; escalate issues as appropriate.

Serve as the primary operational owner of Marketing's Asana project management system and ensure projects are accurately entered, assigned, categorized, scheduled, and maintained.

Develop and maintain Asana templates, workflows, dashboards, and reporting to provide visibility into active projects, workloads, deadlines, project volume, and completion.

Establish and maintain consistent project intake, briefing, review, approval, and closeout processes to improve efficiency and accountability.

Manage the flow of creative work through development, internal review, stakeholder approval, production, trafficking, and deployment.

Establish and maintain standards for file naming, version control, final creative files, approvals, and archival to ensure teams and stakeholders are working from current, approved materials.

Maintain an organized and accessible archive of final marketing and communications assets and historical campaign materials.

Maintain comprehensive records of marketing and advertising creative, including what materials run, where they run, and when across paid and MBTA-owned channels.

Track campaign flight dates, placements, channels, formats, creative versions, and other relevant deployment information to support planning, reporting, and institutional knowledge.

Coordinate delivery and trafficking of approved creative files to internal teams, external agencies, vendors, media partners, and other stakeholders and confirm materials meet required specifications and deadlines.

Coordinate with Marketing, Creative, Strategic Communications teams and, as appropriate, Social Media/Digital Strategy, In-Station Communications/TNC, and Call Center teams to support alignment of messaging, creative, timing, and deployment across channels.

Partner with the Senior Director of Marketing to develop and refine processes, tools, roles, service standards, and governance that support the MBTA's marketing operating model.

Identify recurring workflow challenges and recommend process improvements that increase efficiency, accountability, transparency, and collaboration.

Respond to customer, vendor, and coworker inquiries in a professional and timely manner.

Perform all other duties and projects as assigned.

EEO: Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of – Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans