Product Manager

The Product Manager is an end-to-end product owner responsible for product strategy, product performance, and go-to-market success.
This role owns the full product lifecycle—from identifying customer problems and defining product solutions, to driving growth, pricing, positioning, launches, and market adoption. The role acts as a single point of accountability for product value creation, commercial performance, and market success in a lean or early-stage environment.
Key Responsibilities

Define and own the product vision, strategy, and roadmap aligned to business and category goals
Own and drive the product roadmap and backlog, ensuring alignment with business goals and customer needs
Use the product roadmap to facilitate structured decision making on priorities, timing, and resource allocation in alignment with company strategy.
Identify customer problems through research, data analysis, and stakeholder feedback
Identify and validate the most critical customer and business problems to solve
Translate business objectives into clear product outcomes and success metrics
Prioritize features, enhancements, and initiatives based on value, feasibility, and impact
Partner closely with Engineering and Design to deliver high-quality solutions and deliver roadmap commitments
Allocate resources effectively to ensure focus on the highest-impact work
Ensure the product team remains focused, aligned, and accountable to agreed priorities
Define requirements, user stories, and acceptance criteria in a detailed product brief document
Validate product performance post-launch and drive continuous improvement
Ownership of product lifecycle and product transitions
Develop and deliver product training to Sales team to ensure clear value articulation, competitive positioning, and confident customer engagement
Define product positioning, value propositions, and messaging
Own go-to-market strategy for new products and features
Plan and execute product launches end-to-end
Develop sales enablement materials (decks, FAQs, sell sheet, competitive analysis)
Partner with Sales and Customer Success to support revenue growth
Conduct win/loss analysis and gather market feedback to inform product decisions
3. Performance Measurement & Optimization

Define success metrics (KPIs) upfront and conduct structured, recurring reviews with stakeholders to asses performance and adjust strategy as needed.
Track product adoption, usage, retention, and customer satisfaction
Monitor product revenue, margin, and growth performance
Measure launch effectiveness and market impact
Use data and insights to refine roadmap, pricing, and messaging
Communicate performance, insights, and recommendations to leadership
Make informed trade-off decisions across speed, quality, and scope to maximize product outcome
Continuously assess product performance and adjust priorities based on feedback, data, and changing business needs
Success Metrics

Success in this role is measured across product outcomes, business performance, and market impact.
Product Metrics

Feature adoption and usage
Retention and churn
Category & Business Metrics

Category revenue and growth
Gross margin and profitability
Average selling price (ASP)
Launch adoption and uptake
Pipeline and revenue influence
Sales win rates
Required Qualifications

5–8+ years of experience in Product Management, Product Marketing, Category Management, or related roles
Proven experience owning end-to-end management of hardware products
Strong understanding of customer-centric product development
Experience with pricing, packaging, and go-to-market strategy
Strong analytical and problem-solving skills
Excellent stakeholder management and communication skills
Ability to operate effectively in a fast-paced, ambiguous environment
Preferred Qualifications

Experience in scaling organizations
Familiarity with analytics tools and experimentation
Background working closely with Sales and Customer Success teams
Strategic thinking
Commercial acumen
Clear storytelling and influence
Strong prioritization and execution skills

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