Head of Product Marketing

Head Of Product Marketing

Palo Alto, CA

At Globality, we build agentic technology that transforms how global enterprises source goods and services — autonomously, at scale, and without the inefficiencies that have defined procurement for decades. Our platform interprets purchase intent, generates sourcing materials, evaluates suppliers, and executes negotiation strategies without manual intervention.

The Role

Enterprise procurement is undergoing a fundamental shift. AI-driven automation is replacing manual sourcing workflows, and the buyers who influence this transition are sophisticated, skeptical, and demand precision. Globality is seeking a Product Marketing leader to own the function responsible for translating complex platform capabilities into clear, compelling market narratives — and for ensuring those narratives reach and resonate with the enterprise buyers who matter most.

What you will do:

• Define and maintain platform-level positioning and messaging that accurately reflects Globality's agentic capabilities and differentiates the company in a competitive and rapidly evolving market
• Develop audience-specific narratives for CPOs, CFOs, and enterprise procurement leaders — leading with business problems and grounding claims in measurable outcomes
• Partner with Product to shape the go-to-market strategy for new capabilities and releases, ensuring sales and customer success teams are equipped to articulate value from day one
• Build and manage relationships with industry analysts (Gartner, Forrester, and others covering procurement and enterprise AI), shaping how Globality is positioned in reports and briefings that influence enterprise buying decisions
• Own competitive intelligence and market positioning, maintaining a clear and current view of the procurement technology landscape
• Establish repeatable frameworks for launch execution, sales enablement, and content development that scale with the business
• Collaborate closely with Sales, Customer Success, Demand Generation, and Revenue Operations to ensure messaging, positioning, and enablement materials are consistent and effective across every stage of the buyer journey
• Develop customer proof points - case studies, references, and testimonials - that give skeptical enterprise buyers concrete evidence of measurable outcomes
• Drive content and event strategy, from field and industry events to the core content assets (briefs, decks, web copy) that support the buyer journey and sales cycle

What you bring:

• 12+ years of B2B technology marketing experience, with at least 5 years in a product marketing leadership role
• Demonstrated experience marketing an AI product to enterprise buyers — with the ability to explain how AI capabilities create business value without overstating or obscuring what the technology actually does
• Deep fluency in enterprise go-to-market motions, including sales cycle dynamics, buyer committee structures, and the role of product marketing in revenue generation
• A track record of building and scaling product marketing functions in high-growth environments
• Strong command of analyst and media relations in the enterprise software space
• Exceptional written communication skills — capable of producing and reviewing copy that is precise, credible, and free of consumer or lifestyle framing
• Experience in procurement, supply chain, or enterprise spend management is a plus, but not required

Why Globality

The opportunity is enormous. Enterprise procurement is one of the last major business functions to be transformed by AI. We're not optimizing at the margins — we're fundamentally rethinking how trillions of dollars get spent.

The team is world-class. Our leadership team brings decades of experience from leading global enterprises, and our culture is built for people who want real ownership, not titles.

You'll have real impact. This isn't a role where you execute someone else's playbook. You'll shape the strategy, build the programs, and see the direct business impact of your work.

We work together — literally. We're in-office 4 days a week in Palo Alto because the best event strategies, creative concepts, and GTM alignment happen when we're in the same room. One day a week is yours for focused work, wherever that happens best.

The anticipated annual base salary range for this position is $200,000 - $300,000. Actual compensation may vary based on factors such as experience, skills, and location. This information is provided in accordance with the California Equal Pay Act. We are an equal opportunity employer and participate in the E-Verify program. We are committed to building a diverse and inclusive workplace and do not discriminate on the basis of race, color, gender, sexual orientation, gender identity, religion, national origin, age, disability, or any other protected status.