Senior Marketing Communications Specialist
Blue Shield of CA
Your Role The Pharmacy Market Experience team is responsible for the development, management and oversight of Blue Shield's pharmacy-related member marketing and operational communications materials and digital experience. The Marketing Communications Specialist, Senior will report to the Senior Manager, Pharmacy Market Experience. In this role you will support implementation or management of integrated marketing and operational communications across all channels and lines of business. You will also support clinical and business objectives by developing digital content, communications and sales enablement or group materials promoting pharmacy benefits, products and services. Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow - personally, professionally, and financially. We are looking for leaders that are energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning. Your Knowledge and Experience Requires a college education or equivalent experience Minimum 5 years of prior experience with developing marketing messages and communication campaigns required Pharmacy or healthcare-related marketing and communications for commercial and government program LOB's required Strong project management skills which reflect the ability to connect related information across different projects, envision and plan for end-to- end deliverables, independently drive work on complex and time-sensitive projects, and collaborate with multi-disciplinary teams, requiring minimal oversight and direction from management Continual learner mindset with robust sense of ownership, personal accountability, and responsibility (including using Scrum/Agile principles) for process and program improvement Excellent presentation, verbal, and writing skills with ability to understand and convey complex ideas to audiences with diverse backgrounds Requires practical knowledge in leading and managing the execution of processes, projects and tactics, including being able to effectively multi-task and prioritize work Hybrid This role requires employees to be in-office based on our hybrid workplace model, balancing purposeful in-person collaboration with flexibility. For most teams, this means coming into the office two days each week. Employees living more than 50 miles from an office location will work with their manager to determine in-office time based on business need. #J-18808-Ljbffr
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