Marketing Manager, Multi-Location Digital & Brand Strategy

Marketing Manager, Multi-Location Digital & Brand Strategy

Come and join our home office team that provides exceptional support to our practices.

Founded in 2019, Corus Orthodontists is one of the fastest-growing orthodontic partnership networks in North America. Our network is owned and operated by doctor partners who share a deeply collaborative spirit, an unwavering ambition to provide the world's best patient care, and an innate growth mindset. We created Corus to be the place where doctors and their teams truly share in each other's success and improve the quality of patient care by coming together as true partners. We believe that those who go together, go further.

The Opportunity:

Corus is seeking to add a Marketing Manager, Multi-Location Digital & Brand Strategy, to its exceptional and growing Marketing team. At Corus, you will be part of a dynamic organization and have the opportunity to make significant contributions in support of our exciting future, collaborating with our practices across the network to execute on growth opportunities.

Reporting to the Senior Manager, Marketing Operations, you will operate at the intersection of strategy and execution — shaping how patients find our practices and how our brands are perceived across channels and platforms, with accountability for improving conversion and driving measurable growth through our digital channels.

What You Will Love About Corus:

• Being part of a collaborative and engaging team that prioritizes employee development.
• Learning from an experienced team of professionals.
• A competitive total rewards package with an employee benefits program that includes comprehensive medical, dental and vision coverage, and an employee & family assistance program.
• This is a permanent, full-time role with a flexible work structure where team members can choose to work remotely or from the office, depending on location and personal work preferences.

What You Will Love Doing:

Website & Conversion Optimization

• Lead the migration and ongoing optimization of practice websites within a multi-site, propriety CMS environment.
• Ensure practice support requests are properly routed and executed
• Partner with agency design and development teams to continuously evolve the performance of practice websites, measured on local search rankings.
• Align with the internal system optimization team to improve digital conversion rate strategy and roll out.

Digital Presence (Listings, SEO & AI Search Visibility)

• Own and optimize business listings strategy across key platforms (Google Business Profile, Apple Maps, Bing, Yelp, directories, and aggregators).
• Work with agency partner to ensure accuracy and consistency of business information (NAP) across all locations.
• Lead organic search strategy with a forward-looking approach to visibility across both traditional and AI-driven search environments (ChatGPT, Gemini).
• Leverage strong project management skills to develop scalable systems to manage and grow multi-location digital presence, ensuring consistency and performance across all search surfaces.

Reputation Management

• Build and manage a proactive reputation strategy across platforms (Google, Yelp, Facebook).
• Develop internal processes for accurate listings, review generation, escalation, and response frameworks.
• Own vendor relationships for review generation service, and proactively measure review performance across locations

Performance & Growth

• Build performance reporting dashboards across organic digital channels in partnership with external agencies
• Develop program for reviewing site and SEO performance with practices and automating reporting
• Connect digital performance to patient acquisition outcomes by aligning marketing data with internal systems (Practice Management Software).
• Translate insights into actionable recommendations that drive measurable growth.

All About You:

• Bachelors Degree in Marketing, Communications, or related field.
• 5–8 years in local search digital marketing with hands-on experience across Web, SEO, local listings, and reputation management.
• A proven track record managing multi-location digital presence is required. (Dental Service Organization experience strongly preferred).
• Knowledge of AI search optimization — how LLMs surface brand information and how to structure content to influence that presence.
• Strong project management skills required with experience using platforms such as Asana, Monday.com, Teamwork, or similar to keeping cross-functional work on track.
• Excellent communicator who can operate equally well in a strategy session and a creative brief.
• As part of the final interview process, selected candidates will be asked to provide examples of completed project deliverables.

At Corus Orthodontists, we're building a workplace where everyone feels welcomed, valued, and free to be themselves. We're proud to be an equal opportunity employer and believe that diverse perspectives make us stronger. If we connect with you about your application, please let us know if you need any accommodations—we'll be glad to support you. Please apply only through our official channels: the Corus Orthodontists careers platform, Indeed, or LinkedIn. If you see this role posted elsewhere, it may be out of date or not authorized by us. We may use artificial intelligence (AI) tools to support the initial screening of applications. All hiring decisions are made by our hiring team. Be sure to check your email (including junk/spam folders) so you don't miss any updates from us.