Principal GTM Program Manager
$129.8k - $218.3kZillow Group
About the teamThe Revenue Strategy & Operations is the strategic engine and connective tissue for Zillow's Agent Sales organization. We deliver the highest-impact cross-functional programs in the business, align GTM, Revenue Strategy & Ops, Marketing, Product, Engineering, and Media around a shared operating model, and architect the organizational designs that let the business scale new and existing product lines without fragmenting. About the role
The Principal Strategic GTM Program Manager leads high-impact, cross-functional programs that are critical to Zillow's strategic goals, shaping program strategy, governance, and execution across multiple teams. This role operates with broad autonomy to define outcomes, navigate ambiguity, and align senior leaders and partners to deliver complex, multi-year initiatives at scale. You will define the path forward in ambiguous situations without waiting for structure to be handed to you.
You Will Get To
- Own high priority cross-functional programs end to end inside a direct B2B sales org, from diagnosing what is broken through building the framework and driving the outcome, without waiting for structure to be handed to you
- Partner directly with Sales leaders as your primary day to day stakeholders to diagnose business performance problems, define the path forward, and drive GTM strategy and execution
- Establish and lead program governance including cadence, decision forums, risk and issue management, and change control, enabling timely trade-offs and data-driven decisions with senior leaders and cross-functional stakeholders
- Anticipate and resolve cross-team risks, constraints, and escalations using structured analysis and scenario planning to recommend path-forward options and maintain delivery predictability
- Build and maintain transparent program communications including executive-ready updates, status reports, and visualizations that highlight progress, risks, and business impact for diverse audiences
- Champion continuous improvement by standardizing program management practices, tools, and templates; coach other program and project managers in best practices to elevate execution quality across the organization
- Use quantitative and qualitative insights to evaluate program outcomes against objectives, identify optimization opportunities, and inform future strategy, backlog, and investment decisions
Who you are
- 10+ years of progressive experience leading complex cross-functional GTM programs, with at least 4 years embedded inside a direct B2B sales organization partnering with VP of Sales, sales directors, or CRO level leaders as primary day to day stakeholders
- Your primary day to day stakeholders have been VP of Sales, sales directors, or CRO level leaders
- Background in enterprise SaaS, digital advertising, marketplace, or technology companies with a direct B2B sales motion.
- Demonstrated success owning end-to-end delivery for multi-stakeholder initiatives such as platform, data, or enterprise process transformations, including roadmap integration, dependency management, and benefits realization
- Proven experience influencing and partnering with senior leaders and diverse functional teams to align priorities, resolve conflicts, and drive decisions in ambiguous, fast-changing environments
- Experience implementing or improving program management practices such as governance models, portfolio reporting, or standardized tooling to increase efficiency, transparency, and scalability; comfortable pulling and interpreting data directly to pressure-test recommendations and drive decisions
Get to know us
At Zillow, we’re reimagining how people move—through the real estate market and through their careers. As the most-visited real estate platform in the U.S., we help people navigate buying, selling, financing and renting with greater ease and confidence. Whether you're working in tech, sales, operations, or design, you’ll be part of a company reshaping an industry and helping more people make home a reality.
How we work is a key part of that transformation. Through Cloud HQ, our strategic approach to distributed work, most employees have the flexibility to work from wherever they’re most productive—enabling us to move fast, stay connected and deliver on our people promise.
Zillow is honored to be recognized among the best workplaces in the U.S. Zillow was named one of FORTUNE 100 Best Companies to Work For® in 2026, and included on TIME’s America’s Best Companies 2026 list , reflecting our commitment to creating an innovative, inclusive, and engaging culture where employees are empowered to grow.
No matter where you sit in the organization, your work will help drive innovation, support our customers, and move the industry—and your career—forward, together.
Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact your recruiter directly.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local law.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
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