Marketing and Communications Coordinator

Custom Concrete is seeking a creative, energetic, and detail-oriented Marketing & Communications Coordinator to join our growing team. This role is ideal for someone who enjoys telling stories, creating engaging content, supporting marketing initiatives, and helping build exceptional brands.

The Marketing & Communications Coordinator will work closely with company leadership and the Marketing Manager to execute integrated marketing and communication strategies across multiple business entities. The position will play a key role in digital marketing, social media management, content creation, brand awareness, employee engagement initiatives, website management, and community outreach efforts.

This individual will help showcase our people, projects, culture, and services while supporting business growth and delivering an exceptional experience for customers, employees, and partners.

Minimum Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field
• 1-3 years of professional marketing, communications, social media, or content creation experience
• Experience using Canva, Adobe Creative Suite, or similar design platforms
• Exceptional written and verbal communication skills
• Strong organizational skills with the ability to manage multiple projects simultaneously
• Creative mindset with the ability to generate new ideas and solutions
• Valid driver's license and ability to travel periodically to jobsites and company locations

Preferred Qualifications

• Experience with Hootsuite, Sprout Social, Buffer, or similar social media management platforms
• Experience with WordPress or website content management systems
• Experience with email marketing platforms such as Mailchimp or Constant Contact
• Basic photography and videography experience
• Experience using AI tools such as Microsoft Copilot, ChatGPT, or other content-generation platforms
• Strong project management and event coordination skills
• Construction, industrial, manufacturing, or B2B marketing experience

Key Responsibilities

Digital Marketing & Content Creation

• Create, schedule, and publish content across social media platforms
• Develop engaging content including graphics, videos, project highlights, employee spotlights, blogs, and company news
• Monitor digital marketing trends and recommend new ideas and strategies
• Support content creation efforts through photography, video capture, and editing
• Assist with website updates and content optimization

Social Media Management

• Maintain social media calendars across multiple company brands
• Tailor content to maximize engagement on each platform
• Monitor audience engagement and respond appropriately
• Track social media analytics and provide recommendations for improvement
• Identify opportunities to increase brand awareness and audience growth

Marketing Communications

• Develop and distribute email marketing campaigns and newsletters
• Draft and edit marketing materials to ensure quality, consistency, and brand alignment
• Assist with internal communication initiatives and employee engagement campaigns
• Support recruiting and employer-branding initiatives through digital content

Brand & Reputation Management

• Support brand consistency across all marketing and communication channels
• Maintain and enhance Google Business Profiles through content updates, engagement, and review monitoring
• Assist in promoting company events, community involvement, and corporate initiatives
• Help strengthen the company's reputation throughout the communities we serve

Events & Special Projects

• Support company events, trade shows, recruiting events, customer appreciation events, and community outreach activities
• Coordinate logistics, promotional materials, and onsite event support
• Assist with special projects and strategic marketing initiatives as needed

What Success Looks Like

• Increased engagement and growth across social media platforms
• Consistent and professional brand presence across all entities
• Effective communication of company culture, projects, and accomplishments
• Increased awareness of company services and career opportunities
• Strong collaboration with leadership and operational teams

Why Join Our Team?

At Custom Concrete, you'll have an opportunity to help tell the story of an organization that is building communities, developing people, and growing throughout the Midwest. You'll work alongside leaders who value creativity, innovation, and continuous improvement while contributing to meaningful projects that make a lasting impact.

We are looking for someone who brings energy, curiosity, integrity, and a genuine desire to help others succeed.