Insurance Product Growth Manager

Insurance Product Development Manager

Innovation. Sustainability. Productivity. This is how we are Breaking New Ground in our mission to sustainably advance the noble work of farmers and builders everywhere. With a growing global population and increased demands on resources, our products are instrumental to feeding and sheltering the world. From developing products that run on alternative power to productivity-enhancing precision tech, we are delivering solutions that benefit people – and they are possible thanks to people like you. If the opportunity to build your skills as part of a collaborative, global team excites you, you're in the right place. Grow a Career. Build a Future! Be part of this company at the forefront of agriculture and construction, that passionately innovates to drive customer efficiency and success. And we know innovation can't happen without collaboration. So, everything we do at CNH Industrial is about reaching new heights as one team, always delivering for the good of our customers.

Job Purpose: The Insurance Product Development Manager exists to drive measurable growth and operational excellence across the insurance business unit. This role owns the dual responsibility of managing the insurance product roadmap and executing multi-channel marketing strategies, while optimizing internal processes and reporting to ensure long-term program scalability and success.

Key Responsibilities

• Development of Growth Campaigns
• Own End-of-Base and Missed Point-of-Sale direct-to-customer campaigns to drive product growth, partnering with Capital Marketing, Sales, and Insurance partners on strategy and execution.
• Identify and develop promotional campaigns that accelerate combined Insurance and Capital product growth in coordination with Capital, Brand, and Parts Marketing.
• Lead the dealer rewards initiative end-to-end, driving the successful launch of a new platform, dealer change management, adoption, and program expansion, while serving as the primary relationship lead with the third-party provider.

• Marketing & Training Support
• Support insurance marketing strategy and messaging in partnership with Capital Marketing.
• Collaborate with CNH Training, Sales Marketing, and insurance partners to enable training strategies.
• Own Dealer Portal insurance product content to ensure accuracy and alignment with Capital Marketing.

• Product Development
• Coordinate strategic development initiatives with insurance partners and lead internal project execution for key initiatives.
• Benchmark OEM and third-party competitors to identify gaps and opportunities for roadmap prioritization.
• Support development and prioritization of the insurance product roadmap; implement and maintain tracking tools (e.g., Monday.com) to capture backlog ideas, define requirements, and ensure initiatives are executed through completion.

• Operational
• Drive process optimization and automation to improve team effectiveness.
• Support day-to-day operations and provide backup for key business functions.
• Enable enhanced reporting and dashboard capabilities in collaboration with Insurance, Reporting, and Finance teams.

Experience Required: 5+ years of experience in product or marketing initiatives or related experience. Proven track record in initiative execution.

Preferred Qualifications: Bachelors Degree in related field. Strong written and verbal communication skills with the ability to effectively communicate with people at all levels. Ability to work independently and in team environment. Ability to solve problems and make difficult decisions while creating a positive and productive business environment. Expertise in insurance, warranty, or CNH service and parts processes.

Pay Transparency: The annual salary for this role is USD $86,625.00 - $132,825.00 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)

What We Offer: We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect. At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including: Flexible work arrangements Savings & Retirement benefits Tuition reimbursement Parental leave Adoption assistance Fertility & Family building support Employee Assistance Programs Charitable contribution matching and Volunteer Time Off.