Ecommerce UX/UI Specialist

Ecommerce UX/UI Specialist at Dr. Berg Nutritionals Pay Range: $100,000.00/yr - $120,000.00/yr About Dr. Berg Nutritionals Dr. Berg's Nutritionals is a leader in the health and wellness industry focused on addressing the root causes of health concerns. We offer a dynamic work environment with opportunities for growth, where you can contribute to helping millions achieve better health through education, premium supplements, and holistic practices like the Healthy Keto® diet. Working with us, you'll be part of a globally recognized brand with a social media presence reaching over 42 million followers across platforms. Be a part of an innovative and fast‑growing company that is passionate about transforming lives through education on health and wellness. If you thrive in a dynamic environment where your contributions make a real impact, this is the place for you. Role Summary We are seeking a hands‑on E-Commerce UX/UI Specialist to own site performance, conversion optimization, and Shopify execution for Shop.DrBerg.com. This role is the single owner of site conversion, CRO execution, and Shopify UX performance. You will sit at the intersection of analytics, UX, and technical implementation — working closely with marketing, content, UX design, and engineering to deliver measurable improvements to usability, accessibility, conversion, and revenue. This is not a strategy‑only or design‑only role. You will be hands‑on in Shopify, accountable for performance, and responsible for execution. Key Responsibilities Conversion & CRO Ownership Own overall site conversion, cart conversion, and checkout performance Analyze user behavior and funnel performance using GA4, heatmaps, session recordings, and internal analytics Define, prioritize, and execute CRO initiatives tied to measurable outcomes Plan, execute, and analyze A/B tests across PDPs, cart, checkout, and merchandising Own day‑to‑day UX execution in Shopify Plus (themes, templates, Liquid, JS, CSS) Manage live and staging themes, deployments, and QA Implement UX improvements with performance, accessibility, and scalability in mind Lead incident response when site performance, checkout, or apps cause risk Rebuy (upsells, smart cart, personalization) Recharge (subscriptions) Global‑E (international UX) Gorgias, Klaviyo, and other Shopify integrations Troubleshoot conflicts, coordinate with vendors, and manage upgrades safely Accessibility & Performance Own ADA / WCAG compliance enforcement at the site and code level Monitor and improve site speed, Core Web Vitals, and performance metrics Ensure accessibility and performance improvements do not regress during releases Required Qualifications 4+ years of experience working with Shopify or Shopify Plus in a production e‑commerce environment Proven ownership of CRO and site performance Strong understanding of UX best practices for high‑conversion e‑commerce Experience with A/B testing frameworks and experimentation Familiarity with ADA / WCAG compliance standards Strong analytical mindset with the ability to translate data into action Preferred Experience Experience with Rebuy, Recharge, Algolia, Yotpo, or similar tools Experience in high‑SKU, bundle‑heavy, or subscription‑based e‑commerce environments Experience working with international storefronts or Global‑E Experience in health, wellness, or other regulated product environments How Success Is Measured Improvements in site conversion rate, cart conversion, and checkout completion Reduced friction and drop‑off across key funnel steps Improved Core Web Vitals and site performance Stable, accessible, and reliable Shopify releases Reduced incident frequency and faster resolution when issues occur Benefits Comprehensive medical, dental, and vision insurance with 80% of premiums covered by the company 80 hours of paid vacation to start, with additional PTO that grows as you grow with us (tenure‑based increases) 40 hours of personal days each year for rest, life, and everything in between Paid gym membership to support your health and well‑being 7 paid holidays 50% discount on all Dr. Berg products Fully remote work with a strong emphasis on healthy work‑life balance Hours of Operation: Monday‑Friday 9am‑ 6pm EST Note: We are not currently hiring international or California‑based employees. Applicants must be legally authorized to work in the United States for any employee (W‑2) positions. Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing Industry Wellness and Fitness Services #J-18808-Ljbffr Dr. Berg Nutritionals