Freedom Portfolio Strategy - Senior Associate
JPMorgan Chase & Co.
The Freedom product team is responsible for managing the Freedom Flex, Freedom Unlimited, Freedom Rise and legacy Freedom card portfolios, Chase’s flagship, proprietary cash back products. In this role, you will drive the strategy and execution of Freedom's Quarterly Customer Engagement Program (QCEP). The QCEP program offers Freedom Flex and Chase Freedom (Legacy) customers the opportunity to earn 5% cash back on popular rotating quarterly categories and merchants. You will balance financial performance, customer sentiment, and business goals to drive program engagement. Job Summary As the part of the portfolio strategy team for Freedom products, you will be responsible to partner across the organization to influence and inform customer experiences for the segment. The relationships you build and develop with a broad variety of teams across our marketing, data and analytics, finance, insights, and product, etc. organizations will be key to success. Using your data analysis skills, strategy experience, customer mindset, and customer insights, you will quantify opportunities and work across the team and with partners to support and optimize the program. To be successful, you are an accomplished strategist, are good with data and analytics, and have a background in the credit card industry. You are just as capable with product strategy as P&Ls and understand the industry, segment customers, and card economics. You have experience in consulting roles or product strategy teams. You are comfortable utilizing both Excel as PowerPoint and know how data and information become a compelling storyline. Job responsibilities Monitor QCEP program performance against KPIs and continuously refine strategy based on results Leverage quantitative analysis and customer insights to identify, size, and prioritize growth and optimization opportunities Translate customer needs and strategic priorities into clear program objectives, requirements, and success metrics Drive QCEP category and merchant-offer strategy, translating insights into a forward-looking offer calendar Build and maintain strong cross-functional partnerships across Marketing, Data & Analytics, Finance, Insights, Product, and other stakeholder teams to drive program success Partnerwith Corporate Development tosupportcontract negotiations for merchant partners Serve as the point of contact with external merchantsfor campaign planning and execution needs, ensuring alignment on objectives and requirements Develop and validatemerchant/transaction eligibility logic to ensure accurate capture and measurement of qualified activity Identify and pursue areas of opportunity and testnew activation placements and distribution channels to expand reach and engagement Collaboratewith Legal and Compliance to enable QCEP customer experience (CX) enhancements and ensure controls/approvals processes are met Work withthe Digital Customer Experience (DCE) team toenhancethe QCEP activation journey and reduce customer friction Measure and monitorthe impact of CX enhancements using KPIs to drive iterative optimization Ownthe QCEP budget, including vendor contract needs and invoice management Partner closelywith the Marketing Execution team to ensure campaigns reflect the program vision, and to drive ongoing optimization—while maintaining a primary focus on strategy, analytics, and financial rigor Required qualifications, capabilities, and skills Analytical skills with the ability to interpret data and derive actionable insights Strategic mindset with familiarity in card economics and segment dynamics Collaborative, inclusive working style with a bias for action Ability to manage multiple initiatives and prioritize effectively Strong communication skills with proficiency in PowerPoint Preferred qualifications, capabilities, and skills Ability to influence across teams without direct authority and build strong partnerships Demonstrated focus on quantifiable outcomes for customers and the business Consulting or product strategy experience Comfort navigating complex organizations and driving alignment Advanced problem-solving and planning skills #J-18808-Ljbffr JPMorgan Chase & Co.
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