Communications Specialist

Job Title

Works under the direction of the Communications Manager to help implement communication strategies and promote City programs, projects, and initiatives. Supports the City's communications and public information efforts by creating accurate, timely, and engaging content for both internal and external audiences.

Principal Duties and Responsibilities

Essential functions, as defined under the Americans with Disabilities Act, may include any of the following representative duties, knowledge, and skills. This list is ILLUSTRATIVE ONLY and is not a comprehensive listing of all functions and duties performed by incumbents of this class. Employees are required to be in attendance and prepared to begin work at their assigned work location on the specified days and hours. Factors such as regular attendance at the job are not routinely listed in job descriptions but are an essential function. Essential duties and responsibilities may include, but are not limited to, the following:

• Assists the Communications Manager in implementing public information and outreach initiatives.
• Prepares and distributes news releases, feature stories, and other written materials as assigned by the Communications Manager for the public and the media.
• Prepares and publishes creative social media content on a regular basis using a social media content management software, including videos, reels, photo-centric posts, and other digital materials, with Communications Manager giving final approval.
• Monitors communication needs across city departments and provides creative support as assigned by the Communications Manager.
• Drafts and edits a variety of written materials, including creative content, video scripts, talking points, speeches, and internal documents.
• Participates in operation of the City's Alert Center in collaboration with other departments and the Communications Manager to deliver timely notifications to customer account holders.
• Responds to public inquiries received through various communication platforms, providing accurate and courteous information.
• During emergencies or critical incidents, provides support with drafting written communications and speaking points as requested by the Communications Director or Communications Manager.
• Performs all other duties as assigned or as they become apparent.

Physical and Environmental Conditions

Work is performed primarily in a standard office environment with some on-location work, both indoors and outdoors, for coverage of events and projects. Must be able to drive a vehicle to and from meetings and community events. Occasionally lifts materials weighing up to 30 pounds. Requires fine motor skills to operate computers, cameras, and related equipment.

Required Qualifications

Education, Training and Experience Guidelines • Bachelor's degree in communications, journalism, public relations, or a related field preferred. • Two (2) to three (3) years of professional experience in communications, media relations, marketing, or a related field. • Valid Texas Driver's License Knowledge, Skills and Abilities • Ability to plan, organize, and communicate ideas clearly and effectively verbally and in writing to City staff, the media, and the general public. • Ability to establish and maintain effective working relationships with employees (within and outside the department), media representatives, and community stakeholders. • Ability to work collaboratively on multifaceted projects in a team environment and follow departmental procedures, processes and policies. • Strong writing, editing, and proofreading skills with attention to detail and adherence to AP Style. • Ability to perform basic design and multimedia work, including social media graphics, videos, and other visual storytelling tools using Canva or similar platforms. • Demonstrated ability to work under tight deadlines and adapt to fast-paced or crisis situations. • Willingness to work flexible hours, including occasional evenings and weekends, as needed.

The City of Victoria offers a complete benefits package to full-time employees that includes but not limited to: health, dental and vision insurance, Flexible Spending Account (FSA), Health Savings Account (HSA), Texas Municipal Retirement System (TMRS) with a 2:1 City match, short and long-term disability, holidays, vacation, sick leave, paid parental leave, longevity pay and credit union. Check out our great Wellness Programs! Please visit the Human Resources Department's benefits page for more details.

01 Do you have a valid Driver's License?

• Yes
• No

02 Do you possess a bachelor's degree in communications, journalism, public relations, marketing, or a related field

• Yes
• No

03 How many years of professional experience do you have in communication, media relations, marketing or a related field?

• None
• Less than 2 years
• 2-3 years
• More than 3 years

04 This role requires strong writing and editing skills following AP Style. How would you rate your proficiency in AP Style editing?

• Beginner
• Intermediate
• Advanced

05 This position may assist in operating the City's Alert Center or serve in a supporting Public Information Officer (PIO) role during emergencies. Are you willing and able to respond to communication needs during off-hours or emergency situations?

• Yes
• No

* Required Question

Employer: City of Victoria

Address: 702 N. Main Street - 700 Main Center Suite 120 Victoria, Texas, 77901

Phone: View phone number on click.appcast.io