Principal, UX, Search Discover

corporate_fare Google place Mountain View, CA, USA ; New York, NY, USA bar_chart Director+

X Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Mountain View, CA, USA; New York, NY, USA .

• Bachelor's degree in Design, Human-Computer Interaction, Computer Science, a related field, or equivalent practical experience.

15 years of experience managing, scaling, and developing UX organizations in global technology organizations.

• 7 years of expeirence collaborating with executive partners across Product Management, Engineering, Research, and Data Science on technology products.
• Experience leading design for consumer feeds.

Preferred qualifications:

• Experience advocating ofr AI-native design tools and rapid prototyping methods (e.g., AI Studio, vibe coding) to accelerate team exploration and design velocity.
• Strong communication and executive-influencing skills, with the ability to articulate compelling product narratives to senior leadership.
• Demonstrated success leading cross-product area initiatives, unifying personalization frameworks, and building creator/publisher value exchanges.
• Proven track record of defining product strategy for youth demographics and driving product-market fit in competitive content ecosystems.

About the job

As the Principal UX Lead for Discover, you will drive the UX strategy and execution for transforming Discover into a proactive, hyper-personalized feed. You will lead strategic design initiatives to redefine feed interactions, content formats, and AI-driven exploration experiences.

You will partner closely with executive leadership across Product Management, Engineering, Data Science, UX Research, and cross-organization partners (YouTube, Shopping, Chrome, and Android) to deliver a unified experience.

We are seeking a visionary organizational builder and craft leader who thrives in complex AI-native design spaces. You will cultivate a high-performing organization, advocating for modern prototyping tools, operational excellence, and a culture where designers can excel.

In Google Search, we're reimagining what it means to search for information – any way and anywhere. To do that, we need to solve complex engineering challenges and expand our infrastructure, while maintaining a universally accessible and useful experience that people around the world rely on. In joining the Search team, you'll have an opportunity to make an impact on billions of people globally.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $275000 - $382000 (USD) + 30% bonus target + equity + benefits

• Lead the design vision and execution to transform Discover into a proactive, hyper-personalized concierge experience that helps users make progress on their goals. Balance AI capabilities while centering human voices and sources.
• Develop thoughtful, user-first strategies for making Discover a more impactful experience that serves a scaled consumer base and helps existing users go deeper, moving seamlessly from inspiration to action.
• Evolve feed formats by scaling AI enabled formats, designing new engagement mechanisms, and elevating human voices and perspectives in the feed.
• Leverage experience with scaled consumer feed products to advocate for and drive best practices and design strategies for feed experiences.
• Nurture and advocate fora high-craft design organization, and innovate to deliver native app interactions.

About the job

As the Principal UX Lead for Discover, you will drive the UX strategy and execution for transforming Discover into a proactive, hyper-personalized feed. You will lead strategic design initiatives to redefine feed interactions, content formats, and AI-driven exploration experiences.

You will partner closely with executive leadership across Product Management, Engineering, Data Science, UX Research, and cross-organization partners (YouTube, Shopping, Chrome, and Android) to deliver a unified experience.

We are seeking a visionary organizational builder and craft leader who thrives in complex AI-native design spaces. You will cultivate a high-performing organization, advocating for modern prototyping tools, operational excellence, and a culture where designers can excel.

In Google Search, we're reimagining what it means to search for information – any way and anywhere. To do that, we need to solve complex engineering challenges and expand our infrastructure, while maintaining a universally accessible and useful experience that people around the world rely on. In joining the Search team, you'll have an opportunity to make an impact on billions of people globally.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $275000 - $382000 (USD) + 30% bonus target + equity + benefits

• Lead the design vision and execution to transform Discover into a proactive, hyper-personalized concierge experience that helps users make progress on their goals. Balance AI capabilities while centering human voices and sources.
• Develop thoughtful, user-first strategies for making Discover a more impactful experience that serves a scaled consumer base and helps existing users go deeper, moving seamlessly from inspiration to action.
• Evolve feed formats by scaling AI enabled formats, designing new engagement mechanisms, and elevating human voices and perspectives in the feed.
• Leverage experience with scaled consumer feed products to advocate for and drive best practices and design strategies for feed experiences.
• Nurture and advocate fora high-craft design organization, and innovate to deliver native app interactions.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.