VP, Growth Marketing

For our client, we are seeking a VP, Growth Marketing to join the team of a leader in the Enterprise Technology space.

This leader will shape and execute the company’s growth marketing strategy, with a focus on generating qualified pipeline and accelerating revenue impact. The role will partner closely with Sales and Product stakeholders to improve conversion, strengthen measurement, and uncover the levers that drive efficient growth. The ideal candidate will bring a strong blend of demand generation expertise, analytical rigor, and team leadership in a B2B SaaS environment.

Location: Raleigh, NC (Hybrid) - US based candidates only, no visa sponsorship available

Compensation: $305,000 – $330,000 annually

Responsibilities

Own demand generation strategy across multiple channels to generate qualified pipeline

Collaborate closely with Sales and Product teams on pipeline management and growth initiatives

Manage marketing website optimization for performance and conversion

Develop and track paid creative strategies and measure their effectiveness

Establish analytics and attribution models to provide insights into pipeline drivers

Foster a culture of experimentation for continuous growth across various initiatives

Lead and develop a high-performing growth marketing team

Qualifications

12+ years of experience in growth, demand generation, or revenue marketing within B2B SaaS

Proven track record in demand generation across various channels with measurable outcomes

Direct experience managing marketing analytics and website performance optimization

Strong analytical skills to build measurement infrastructures and guide strategic decisions

Ability to lead and influence cross-functional teams effectively

Benefits

Highly competitive health coverage with $0 premium options

Strong 401(k) match to support retirement savings

Equity options offering potential share in the company’s success

Flexible time off to promote work-life balance

Our client is an equal opportunity employer.

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