Field Marketing Manager
Sport Clips Haircuts Headquarters
Benefits:
401(k)
401(k) matching
Bonus based on performance
Dental insurance
Employee discounts
Health insurance
Vision insurance
Wellness resources
As a Field Marketing Manager (FMM), you are strategic in working with our Team Leaders (franchisees) in establishing local marketing opportunities to drive client acquisition and brand awareness at the store level and market area. Your local marketing expertise and continued communication with our Team Leaders will help support the growth and success of each store.
This role is remote and available to applicants residing anywhere within the U.S
Scope:
This role reports to the Sr. Director of Field Marketing. You will work directly with Team Leaders, Area Managers, Area Leaders, managers and the SCI marketing and operations support teams to create unique and strategic local marketing plan for stores, as well as reviewing metrics critical to store growth, and continued success. The Field Marketing Manager will also support “Focus Weeks” by identifying B2B relationship, charitable and/or other community partnerships that align with the Sport Clips Mission and Brand Values, while coaching the store Team Members how to engage the communities they serve through local store marketing efforts. The Field Marketing Manager plays a key role in the facilitation of company marketing programs at the local level by developing executable marketing plans with a goal to drive client count and enhance brand presence. The Field Marketing Manager will work alongside the Local Marketing Assistant Operations Manager to coordinate additional marketing support for the stores, including CRM, and develop field marketing kits and point-of-purchase (POP) materials to drive local activation and brand visibility. This position has direct report responsibilities for Field Marketing Specialist(s), mentoring and supporting both professional growth and performance for assigned direct reports. The Field Manager will also be available to assist Field Marketing Specialists in the planning and development of focus week and local marketing plans as requested.
Key Criteria/Requirements:
Team leadership experience is strongly preferred.
Bachelor’s degree in marketing, business, or a related field, or equivalent work experience. 5 years of previous experience in field marketing, trade show and/or event marketing
Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously and adapt quickly to changing priorities.
Demonstrated success developing and building Field Teams. This requires solid interpersonal and communication skills with a natural ability to build rapport and foster long-lasting relationships with diverse stakeholders.
Ability to work autonomously and make sound decisions
Team-oriented – desire to collaborate, share experiences, lead by example.
Strong work ethic
Extensive travel required – up to 75%. Ability to travel frequently within the local/regional area for events and partner meetings.
Proficient in MS Office (Excel, PowerPoint, Word, Outlook)
This is a remote position.
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