Marketing Specialist

Job Description

Job Description

About Harvard Bioscience Harvard Bioscience is a leading developer, manufacturer and seller of technologies, products and services that enable fundamental research, discovery, and pre-clinical testing for drug development. Our customers range from renowned academic institutions and government laboratories to the world's leading pharmaceutical, biotechnology and contract research organizations. With operations in North America, Europe, and China, we sell through a combination of direct and distribution channels to customers around the world. We are a publicly traded company (NASDAQ: HBIO). A career with Harvard Bioscience is more than a job – it is an experience where our employees are energized, engaged and aligned to our mission:

THE OPPORTUNITY As part of this global organization, the Vice of Manufacturing Operations is a key member of our senior leadership team. This transformational operations leader will have demonstrated success as a senior operating executive with a complex global business with $100-$300M of revenue in a competitive technology-based industry. Must have had success with driving bottom line cost management and integration of fragmented operations and systems. Must be execution focused, action oriented and possess a high sense of urgency. Will partner with other executive leaders in the organization and measure and track improvement in key operational processes with a focus on developing and executive action plans to address deficiencies.

We are seeking a motivated, highly organized Marketing Specialist to support a wide range of marketing initiatives, including content creation, email marketing, events, website management, digital marketing, and reporting.

This is an ideal opportunity for an early-career marketer who enjoys variety, is eager to learn, and wants hands-on experience across multiple areas of marketing. The right candidate is a strong writer, an excellent project manager, and a proactive problem-solver who is comfortable juggling multiple priorities and taking ownership of their work.

Key Responsibilities

• Content Creation: Develop engaging short- and long-form marketing content, including social media posts, emails, website copy, blog articles, promotional materials, and other marketing communications.

• Email Marketing: Assist with the development, execution, and optimization of email marketing campaigns, including copywriting, audience segmentation, scheduling, testing, and performance tracking.

• Event Coordination: Manage the planning and execution of trade shows and conferences, including logistics, promotional materials, communications, lead coordination, and post-event follow-up.

• Website Management: Support website content maintenance, including product and campaign pages, resources, event information, and other routine website updates.

• Digital Marketing: Support social media, digital campaigns, content distribution, and other digital marketing initiatives as needed.

• Marketing Reporting: Track and report on basic marketing performance metrics across email, web, social media, campaigns, and events. Help identify trends and opportunities for improvement.

• Campaign Support: Coordinate assets, timelines, communications, and deliverables for integrated marketing campaigns.

• Collaborate with internal teams and external partners to keep projects moving forward and ensure deadlines are met.

• Maintain organized marketing files, calendars, project trackers, and other resources.

• Assist with additional marketing projects and initiatives as business needs evolve.

Qualifications