Associate Director, Planning

Associate Director of Planning – Role Overview As an Associate Director of Planning, you will supervise all implementation needs and communication with client(s) and agency teams, coordinate with global marketing teams, and oversee the client implementation team to ensure productivity. You will provide strategic rigor to implement ideas, ensure integration between creative and media, and manage 360 media planning to effectively deliver media outcomes. Responsibilities Supervise the implementation of planning projects and maintain day‑to‑day client and agency contact. Coordinate with global marketing and internal teams, ensuring clear communication and seamless integration. Manage staffing and workload issues at the client team level, ensuring productivity. Provide strategic rigor to implement ideas and ensure proper integration between creative and media. Translate and manage 360 media plans, and convey the media deliverable within agencies. Liaise between internal teams and partner vendors to support media performance. Maintain deep understanding of business, target audiences, and communications environment. Identify and articulate compelling drivers, barriers, and channel insights. Integrate client and agency research into planning frameworks. Package strategic and contextual frameworks and engagement ideas for presentations. Assist in crafting compelling selling strategies. Qualifications Bachelor's degree in advertising, marketing, business administration, or communications; or equivalent professional experience. 5–8 years of account planning or related media/communications planning experience, focusing on team leadership and management. Experience facilitating ideation sessions and excellent strategic thinking. Strong client relationship skills, including experience presenting to senior‑level clients. Experience working across multiple communications disciplines, including digital. Fully conversant with major desktop research tools and qualitative research techniques. Excellent quantitative and mathematical skills for analysis. Ability to manage and prioritize multiple assignments for self and team direct reports. Demonstrated curiosity and genuine interest in clients and their business. Benefits Competitive medical, group retirement, vision, and dental insurance. Significant paid time off and mental health awareness days. Employee resource groups and frequent in‑office events celebrating team wins. Hybrid work model with office presences around four days a week. Access to global WPP Media & WPP networks for professional growth. Equal Opportunity Statement WPP Media is an equal‑opportunity employer and considers applicants for all positions without discrimination. We foster a culture of respect in which everyone feels they belong and has the same opportunities to progress. Pay Range US Pay Range: $75,000 – $180,000 USD #J-18808-Ljbffr