Digital Content Manager

Univision Television Group, Inc. in Houston, TX seeks a full‑time Digital Content Manager to lead the digitization of one of the local television stations, attracting new audiences to Univision’s website and social media. Responsibilities Develop and implement a digital content strategy for the designated market, including integration of AI, SMS, social media, multi‑platform content management and technical interfaces. Facilitate a compartment shift within the linear newsroom, encouraging reporters, assignment desk, cameramen, and producers to think and act digitally, producing engaging, timely content for digital platforms. Influence newsroom decision making to ensure content is optimally produced and distributed across digital platforms. Use Google Analytics, Chartbeat, and various dashboards to evaluate performance data and inform strategic content decisions. Identify main trends in the digital world and adapt content for promotions on social media platforms. Plan coverage of the news of the day for website, newsletters, and social media. Communicate online trends to the newsroom and provide fundamental journalistic and legal copy editing. Position content for SEO and engage the audience within the social conversation. Experiment with new formats and social networks, maintaining a digital content calendar with priority events, initiatives, and opportunities. Write and edit articles, headlines, metadata for video clips, and manage YouTube pages. Identify audience growth areas and implement audience growth strategies from planning through execution. Collaborate with the News Director, VP Local Digital News, and other staff to create, optimize, distribute, and promote Univision’s linear and non‑linear content. Communicate with the digital team (video, streaming, social media, editorial) to enhance ethical and journalistic practices. Qualifications Bachelor’s degree or equivalent in Communications, Journalism, or a related field. Minimum of 3 years of experience in digital content production or management. Fluent in written and spoken Spanish. Experience publishing online content and creating social media content. Proficiency with Adobe Premiere, Final Cut, and Photoshop. Knowledge of Google Analytics, Google Discover, and Search Engine Optimization. Fundamental journalistic and legal knowledge for copy editing. Application Apply online at . TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law. #J-18808-Ljbffr Univision communications inc