SEO Strategist - 62929922637

SEO Strategist

Confidential Search | Remote | Full-Time

Employment: Remote, full-time

Work Hours: Monday–Friday, 9:00am–5:00pm EST

Holidays: Canadian holidays

Compensation: Based on experience

About the Company

We are a fast-growing North American SEO and content marketing agency serving mid-market and enterprise software and e-commerce brands. We currently run 20+ client accounts, and our work is built around driving measurable business outcomes — conversions, pipeline, and revenue — not rankings and traffic for their own sake. We are known for a modern, results-first approach to search across Google, LLMs, and AI-driven discovery.

Role Summary

We are hiring an SEO Strategist to own SEO strategy across a portfolio of clients. This is a conversion-focused role: you will build and execute SEO programs centered on bottom-of-funnel content and revenue-driving keywords, tying every recommendation back to client KPIs such as conversions, pipeline, and sales — not just traffic. You will work directly with clients, including presenting results on live calls, so strong spoken and written English is essential.

Key Responsibilities

• Develop and execute SEO strategies with a bottom-funnel focus: commercial and transactional keyword targeting, comparison/alternative pages, product and category pages, and other conversion-intent content.
• Own the full SEO stack for assigned clients: technical SEO, content strategy, keyword research, and link building.
• Onboard new clients with site audits, opportunity analysis, and SEO roadmaps tied to their specific growth and revenue goals.
• Run regular site crawls and technical audits, and deliver prioritized fix recommendations.
• Conduct keyword research and content strategy weighted toward purchase-intent and decision-stage queries.
• Create detailed content briefs and outlines for writers and editors, optimized for conversion, not just rankings.
• Identify and build high-quality backlinks and sponsorship/partnership opportunities.
• Track site analytics and Core Web Vitals, and translate results into business impact for clients.
• Define and track SEO KPIs against client conversion goals; report on the correlation between SEO activity and pipeline/revenue, not just traffic.
• Build monthly performance reports and present findings directly to clients, including on live calls.
• Reverse-engineer competitor SEO and content strategies for client accounts.
• Provide ongoing SEO support and consultation to clients via Slack during business hours.

Minimum Requirements

• 4+ years in an SEO specialist or strategist role, preferably at an agency.
• Fluent English, written and verbal — this role requires presenting directly to clients on calls.
• Demonstrated experience running SEO programs focused on conversion and bottom-funnel content, not just top-of-funnel traffic growth.
• Expertise with SEO tools such as Ahrefs, SEMrush, or similar.
• Strong technical SEO knowledge and the ability to independently diagnose and prioritize site issues.
• Proficiency in Google Analytics and Google Search Console.
• Excellent analytical skills and a data-driven approach to tying SEO work to business outcomes.
• Strong project management skills; comfortable managing multiple client accounts simultaneously.
• Previous experience in SaaS or e-commerce is a plus.

Application Requirement

Alongside your application, please submit a Loom video (3-5 minutes) walking through one specific client win. Cover:

• The client's starting situation and goal.
• What you specifically did on the campaign (your role and decisions, not the team's).
• The results achieved, tied to KPIs (rankings, traffic, conversions, revenue).