Sales Associate- Parts Counter - RideNow Huntsville

Parts/Counter Sales Gear Up for Your Next Adventure

Location: Huntsville, AL | Department: Sales | Employment Type:

About RideNow Group

Founded in 1983, RideNow Powersports has grown into the nation's premier destination for powersports enthusiasts. Representing iconic brands like Honda, Yamaha, Polaris, and Can-Am across dozens of nationwide dealerships, we live and breathe high-energy adrenaline. From motorcycles, ATVs, and side-by-sides to personal watercraft, premium gear, and top-tier service, we deliver the ultimate freedom on wheels and water.

The Opportunity

Are you ready to turn your passion for powersports into a high-octane career? We're looking for a sharp, driven Parts Counter Sales Associate to join our fast-paced, high-energy team. In this vital role, you'll be the engine at the heart of our dealership operationsdelivering expert service to fellow enthusiasts, keeping our parts inventory razor-sharp, ensuring seamless logistics, and making sure every rider leaves fully geared up and ready for action!

What You'll Own & Achieve:

• Assist Customers & Technicians: Assist retail customers and service technicians in identifying and selecting the correct parts to meet their needs.
• Provide Outstanding Service: Deliver excellent customer service in person at the counter and over the phone.
• Accurate Data & Inventory Management: Accurately enter and manage customer accounts, parts orders, and inventory information in the computer system.
• Stock & Logistics: Receive, verify, stock, and organize incoming parts shipments and inventory shelves.
• Maintain Showroom Displays: Ensure merchandise displays, accessories, and parts retail areas remain clean, fully stocked, and well-organized.
• Order Tracking & Customer Follow-Up: Proactively track special orders, keep customers updated on fulfillment status, and ensure full satisfaction.
• Support Service Department: Fulfill parts requests promptly for service technicians to minimize repair turnaround times and keep job tickets moving efficiently.
• Upsell & Promote Accessories: Recommend complementary riding gear, maintenance products, and popular aftermarket accessories to enhance the customer ride experience.
• Adaptable Team Player: Take on additional duties and operational tasks as assigned by dealership management.
• Other duties as assigned

What Brings You to the Team

• Passion for Powersports: Enthusiasm for powersports vehicles, riding gear, and helping fellow riders find the right parts and accessories.
• Customer-First Focus: Commitment to delivering exceptional service at the sales counter, over the phone, and in support of service technicians.
• Sharp Eye for Detail: High accuracy in catalog lookup, inventory entries, order tracking, and account management.
• Strong Communication: Clear verbal and written communication skills to keep team members, technicians, and customers synchronized.
• Driven & Adaptable: A natural sense of urgency, strong multitasking abilities, and a willingness to assist across dealership operations as needed.

What We're Looking For

• Experience: 1+ years of experience in parts retail or counter sales (dealership environment strongly preferred).
• Technical Proficiency: Familiarity with inventory management systems and point-of-sale software preferred (e.g., Lightspeed, CDK).
• Education & Background: High School Diploma or equivalent; prior background in warehouse operations, shipping/logistics, or parts distribution is a plus.
• Physical & Environmental Requirements: Ability to stand, walk, bend, stoop, kneel, crouch, reach, and lift or move up to 50 lbs throughout the workday.
• Vehicle Handling: Ability to safely push, pull, and maneuver powersports vehicles (including ATVs weighing up to 850 lbs) in active dealership, showroom, and warehouse areas.
• Dynamic Environment & Safety Awareness: Ability to safely navigate active dealership premises, showrooms, parts warehouses, and vehicle lots while maintaining continuous situational awareness around foot traffic, moving equipment, and engine noise.

Why You'll Love Working Here

At RideNow Group, we're powered by people. Our team of over 2,000 passionate crew members drives our success nationwide. Whether you're an active rider or fueled by professional growth, working at RideNow means joining a high-energy, supportive environment where customer service and dedication to the ride come first.

Perks & Benefits Package

• Compensation: Competitive commission pay as well as training pay.
• Health & Wellness: Comprehensive Medical, Dental, Vision, Pharmacy, and Telemedicine options (effective 1st of the month after 30 days), plus HSA and FSA plans.
• Financial Security: 401(k) retirement savings, company-paid Life & AD&D, Short-/Long-Term Disability, and supplemental insurance options.
• Work-Life Balance: Competitive paid time off accrual (~10 days annually for full-time team members) plus paid store holidays.
• Exclusive Perks: Generous employee discounts on powersports vehicles, gear, parts, and accessories, plus an EAP and Pet Discount Plan.
• Authentic Culture: A high-energy, supportive work family where passion for motorcycles and customer dedication come first.

Equal Opportunity Employer

RideNow Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, or any other status protected by applicable laws.