Corporate Marketing Specialist

Job Description

Job Description

The Marketing Specialist will use every available opportunity to expand the public image of Villas of Holly Brook and Reflections Memory Care. The Marketing Specialist is also responsible for assisting the marketing efforts across the 31 community locations. Additionally, this position must become a subject matter expert in our services and amenities.

Qualifications:

• Degree in Business, Marketing, Communication, or related field preferred
• 2 years practical work experience and training in marketing. 
• Proficiency with Canva, Social Media, Microsoft, and Google Suite
• Ability to define problems, collect data, establish facts, draw valid conclusions and effectively communicate and present to others. 
• Familiarity with digital media tactics including social media and its application as a marketing tool.
• Familiarity with Office Suite (excel, word, PowerPoint). 
• Excellent written and verbal communication skills 
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public. 
• General understanding of design, photography, and videography 

Responsibilities:

• Design, create and/or manage promotions and print ad campaigns: newspaper, magazine, direct mail, etc. 
• Create and manage content and success of various digital campaigns
• Responsible for negotiating, scheduling, and producing materials on time for campaigns
• Translate the needs of business into working marketing materials 
• Responsible for overseeing the needs, design, production, and distribution of marketing materials and promotional items
• Manage other media advertising: radio, video, and photography.
• Assisting with company website 
• Maintain and uphold company branding standards across the company
• Provide strong customer service when taking corporate phone calls and emails.
• Assisting with marketing training and programs through various levels of the company

Work Environment:

The Corporate Marketing Specialist is a part of the Corporate Team based in Charleston, IL. Work is performed in a standard office setting which requires prolonged periods of sitting and working in front of a computer screen. Visual concentration is required. Must be able to multi task and know how to prioritize. There is minimal travel on an as needed basis. 

Villas of Holly Brook and Reflections Memory Care is a leading operator of assisted living, and memory care communities in more than 30 locations in Illinois, Indiana, and Florida. We are the residence of choice for more than 1,400 seniors, and the workplace of choice for more than 1,000 employees. We create vibrant communities where older adults can thrive and participate, know that their contributions are valued, and enjoy access to opportunities and support that help them continue making a difference in our world.

Company Description

Villas of Holly Brook and Reflections Memory Care is a leading operator of assisted living, and memory care communities in more than 30 locations in Illinois, Indiana, and Florida. We are the residence of choice for more than 1,400 seniors, and the workplace of choice for more than 1,000 employees. We create vibrant communities where older adults can thrive and participate, know that their contributions are valued, and enjoy access to opportunities and support that help them continue making a difference in our world.\r\n\r\nServing the generations before us is our way of honoring God's grace with compassion, accountability, respect, and excellence in all we do.