Director, Analytic Consulting

Director Of AnalyticsEpsilon is seeking a Director of Analytics to join our Analytics Consulting (AC) practice, part of the Analytic Services team, focused on our Financial Services clients. The Director provides a clear, strategic, forward-looking vision based on data and analytics that enables effective decision making and delivers measurable business impacts.In this role, you will collaborate closely with Data Science, AI, Strategy, Client Services, Product, and Delivery teams to translate complex marketing and media challenges into scalable analytic solutions. You will support consultative client engagements, define measurement approaches for paid and owned channels, and help clients adopt Epsilon's analytic capabilities, proprietary datasets, cleanroom environments, and media measurement solutions.The ideal candidate is a highly collaborative, data-driven, team player that can develop and execute complex analytic solutions to support insights, activation, and measurement for our clients. The Director candidate has excellent communication skills, and can coordinate a talented team of analytic associates in the execution and delivery of our products and services.ResponsibilitiesServe as a client-facing lead for Analytic Services across Financial Service relationships of varying size and complexityDefine paid media measurement strategies for brand, performance, and customer-level campaigns, creating alignment on KPI frameworks, success metrics, and reporting expectations across client and internal stakeholdersTranslate complex methodologies, including experimentation, causal inference, attribution, segmentation, predictive modeling, incrementality, and closed-loop measurement, into clear, client-friendly insights and guidancePartner cross-functionally to deliver advanced analytics, machine learning, and AI-driven solutions that improve marketing effectiveness across paid and owned media channelsCollaborate with junior resources to manage the delivery of audience measurement and insightsCoordinate onshore and offshore analytic consulting, data science, and junior analytics resources in designing, executing, validating, and delivering end-to-end analytics solutionsDefine measurement strategies for marketing campaigns, creating alignment on KPI frameworks across all interested stakeholdersPartner with client's marketing and analytic teams, understand their workstreams, and help interpret results and make optimization decisions across audience, offer, creative, etc.Develop and communicate actionable insights, optimization recommendations, executive-ready narratives, and quantifiable business impact to clients and senior stakeholdersAccess and analyze data in Epsilon's proprietary tools, PeopleCloud, cleanroom environments, CDPs, and other data platforms to measure audience quality, media exposure, campaign outcomes, online and offline sales impact, and customer behaviorDevelop an understanding of Epsilon's current analytic capabilities, marketing platforms, and proprietary datasetsCommunicate and manage project execution (timeliness, quality, communication, creative solutioning, etc.) with your client and analytic leadersCollaborate effectively with internal teams including Analytics, Consulting, Client Services, Product, Technology, Data Science, AI, and Delivery to deliver integrated solutionsCoach, mentor, and develop analytics team members while fostering a collaborative, high-performance culture focused on client value, innovation, and continuous improvementQualificationsBachelor's degree in a quantitative discipline (Statistics, Economics, Mathematics, Marketing Analytics, Engineering, Physics, Computer Science or related disciplines)8+ years of experience in data science, analytics, or machine learning, with strong preference for marketing analytics experienceDeep understanding of customer-level marketing analytics, audience creation, segmentation, campaign performance measurement, testing, attribution, incrementality, closed-loop measurement, and optimizationAbility to design and execute analyses using large record-level datasets, including advertising impressions, site visitation, audience attributes, campaign activity, online sales, offline sales, and customer behavior dataExperience measuring audience performance using first-party data, Epsilon-owned data assets, CDPs, cleanroom environments, media exposure data, and other combined data sourcesWorking knowledge of statistical methods, experimental design, hypothesis testing, causal inference, predictive modeling, segmentation, and marketing measurement methodologiesDemonstrated experience analyzing paid media performance across channels such as programmatic, search, social, display, connected TV, experiential, and out-of-home, including understanding how these channels contribute to digital and broader marketing measurementProficiency with SQL, Python, or similar data manipulation and analytic toolsStrong planning, prioritization, and project management skills, with ability to manage multiple analytics projects, requests, timelines, and resources concurrentlyExcellent verbal and written communication skills, with ability to simplify complexity, foster dialogue across teams, and present analytic findings in a clear, compelling, business-focused mannerSkilled in data visualization and executive-level storytelling to communicate the value of analytics to senior stakeholdersProven ability to collaborate across interdisciplinary teams including Strategy, Client Services, Product, Technology, Data Science, AI, Delivery, and AnalyticsHighly motivated, collaborative, intellectually curious, and results-oriented, with a focus on innovation, continuous improvement, and client value realizationNatural curiosity for exploring data and finding the untold storyAbility to simplify complexity, communicate clearly and teach othersAdditional useful, but not required, skills:Master's degree in Statistics, Economics, Data Science, Business Analytics, Marketing Analytics, or a related quantitative fieldFamiliarity with Databricks or similar large-scale analytics platformsExperience with data visualization tools and executive reporting environmentsExperience with media mix modeling, fractional attribution, multi-touch attribution, brand lift, incrementality testing, sales lift, and other marketing measurement solutionsExperience working in the Financial Services sector, specifically with regards to FCRA data limitationsAdditional InformationWhen you join Epsilon, we'll create something EPIC together. We're a global leader in data and identity, with deep expertise in digital media, clean rooms, customer data platforms, loyalty and marketing services. Positioned at the center of Publicis Groupe, Epsilon helps brands deliver personalized experiences at scale and build lasting customer relationships by unlocking the full potential of data and identity. Epsilon operates in 30+ countries across EMEA, the Americas and APAC, with more than 8,000 employees.Check out a few of these resources to learn more about what makes Epsilon so EPIC:Our Culture: at Epsilon: has five values that define our culture and guide us as we create value for our clients, our people and consumers. We seek candidates who align with our company values, demonstrate them and make them meaningful in their day-to-day work:Act with integrity. We are transparent and have the courage to do the right thing.Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.Innovate with purpose. We shape the market with big ideas that drive big outcomes.Respect all voices. We embrace differences and foster a culture of connection and belonging.Empower with accountability. We trust each other to own and deliver on common goals.Because You MatterAs an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to:Time to recharge: Flexible time off (FTO), 14 paid holidays, paid sick timeFamily well-being: Parental/new child leave, childcare & elder care assistance, adoption assistanceExtra perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counselingEpsilon benefits are subject to eligibility requirements and other terms.Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants who need accommodations