Marketing Manager

Our client is a leading manufacturer of outdoor recreation equipment. They are seeking to hire a Marketing Manager responsible for enhancing market penetration and driving revenue growth through strategic marketing initiatives. Ensure that all marketing activities are aligned with the organization’s strategic goals while effectively supporting any partnerships. Responsibilities Create and execute marketing strategies; ensure alignment with the organization’s initiatives Track digital marketing performance and data/metrics Identify potential partnerships and assess ability for market reach expansion Build and maintain client relationships Develop marketing plans and create marketing budgets Market research and analysis; identify market trends, stay informed of competitors and track activities Measure the effectiveness of marketing campaigns by analyzing performance metrics Customize marketing campaigns to meet the needs of specific clients Ensure consistency in brand messaging Create go-to-market strategies to successfully launch new products/services Measure and improve marketing; define and track KPIs, monitor and analyze results Ensure efficient use of marketing resources for optimal ROI Requirements Bachelor’s Degree in Marketing or related degree Min. 5+ years of B2B Marketing experience Digital marketing and traditional marketing strategy experience Experience in building materials, architecture, construction, sports or recreation industries a plus Experience developing and implementing effective brand marketing and demand generation strategies Knowledge/Understanding of marketing principles Exceptional Analytical and Problem-Solving skills Proficient in Marketing Automation tools and CRM Compensation & Benefits Base Salary up to $125,000 Bonus Potential Full Benefits Package Paid Time Off, Paid Holidays Direct Sales Recruiting, LLC, (DSR) and DirectHR are National Recruitment organizations partnering with National, Regional and Local Clients to bring qualified candidates a career and a future. DSR offers over 50 years combined Recruitment, Sales and Management experience. We are, along with our clients, an Equal Opportunity Employer and are committed to hiring and supporting a diverse workforce. A M/F/D/V Seniority level Mid-Senior level Employment type Full-time Job function Marketing, Management, and General Business Industries Recreational Facilities, Construction, and Architecture and Planning Benefits Medical insurance Vision insurance Disability insurance 401(k) #J-18808-Ljbffr