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Global Marketing Communications Manager

$110k - $178k

EnPro

Global Marketing Communications ManagerLocation: Global / Hybrid (flexible)Function: MarketingReporting to: VP, Sales & MarketingPosition OverviewWe are seeking a strategic and execution-focused Global Marketing Communications Manager to lead the development and orchestration of Garlock's global marketing communications.This role is responsible for defining what we say, why it matters, and how it connects to customer needs globally—ensuring consistent, differentiated messaging while enabling regional teams to execute effectively in their markets. The ideal candidate combines strong strategic thinking with hands-on campaign leadership and a passion for building scalable, high-impact content and communications frameworks.Key ResponsibilitiesGlobal Messaging & PositioningDefine and maintain global messaging frameworks and value propositions aligned to target markets and growth opportunitiesTranslate customer needs, market insights, and VOC into clear, differentiated messagingEnsure consistency in messaging, tone, and positioning across all regions and channelsCampaign Strategy & ExecutionDevelop and lead globally aligned marketing campaigns tied to strategic growth prioritiesDefine campaign objectives, target audiences, and success metricsPartner with regional teams to enable local execution and activation of global campaignsEnsure alignment between campaign strategy and sales prioritiesContent Strategy & GovernanceDefine the global content strategy, including what content is created centrally vs. regionallyDevelop scalable, modular content frameworks (campaign assets, case studies, sales tools, etc.)Establish governance to eliminate duplication and improve content efficiency across regionsEnsure all content aligns with global messaging and brand standardsMarketing Automation & Campaign EnablementPartner with the Global Digital Experience Manager to execute campaigns through marketing automation platformsDefine requirements for campaign workflows, lead nurturing, and audience segmentationEnsure alignment between content, campaigns, and digital executionSupport development of lead generation and nurturing strategies tied to campaign objectivesPerformance & KPI ManagementDefine KPIs to measure campaign effectiveness, engagement, and contribution to pipelineTrack and evaluate campaign performance in partnership with digital and analytics teamsUse insights to continuously improve messaging, content, and campaign strategyCross-Regional CollaborationAct as the central point of coordination for global marketing communicationsEnable regions with tools, templates, and guidance for consistent executionFacilitate collaboration and sharing of best practices across regionsEnsure clear ownership and accountability across global and regional teamsStakeholder AlignmentPartner closely with sales, product management, and leadership to ensure alignment on priorities and messagingSupport product launches, key growth initiatives, and strategic opportunities with tailored messaging and campaignsServe as a strategic advisor on communication strategies to senior leadershipQualificationsMaster's degree in Marketing, Business, Communications, or related field, or equivalent combination of advanced education and progressively responsible experience8+ years of experience in marketing communications, campaign management, or content strategyProven experience developing and executing integrated marketing campaigns in a B2B environmentStrong experience in messaging development, content strategy, and campaign orchestrationFamiliarity with marketing automation and digital campaign executionExperience working in a global or multi-region organizationStrong collaboration and stakeholder management skillsAnalytical mindset with the ability to connect marketing activities to business outcomesExcellent communication skills with the ability to translate complex concepts into clear messagingPreferred ExperienceExperience in industrial, manufacturing, or technical B2B marketsExperience building or scaling global marketing frameworks and processesExposure to product marketing, VOC programs, or market segmentation workEnpro carefully considers a wide range of compensation factors including the background, education, training, and experience required, as well as geographic considerations such as cost of labor, and applicable local and state laws. These considerations can cause offered compensation to vary. The hiring range for this position is typically $110,000-178,000 annually. The actual offer will be based on the individual candidate. Bonus, gainshare, and/or equity may be eligible for this position. Enpro offers a range of benefits including, but not limited to medical, dental, vision, life, 401(k) matching, and other supplemental insurance options.

Vacancy posted 3 days ago
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